Homescan Consumer Panel Reviews and Features

Homescan Consumer Panel

85 Broad Street, New York, New York  10004 US
Tel: 800.864.1224   Contact:
Operated by: The Nielsen Company, LLC

Jump to: Homescan Consumer Panel Reviews | Rewards | Homescan Consumer Panel Sign up

KEY FEATURES:

The Nielsen Homescan Consumer Panel, has existed for over 25 years and is a mini representation of consumers in every country it operates in. Panelists scan the barcodes on their every day purchases and complete engaging surveys, influencing the consumer marketplace via their purchasing decisions. The Nielsen Company is the world’s leading marketing information provider that measures audience and the effectiveness of business media products and services and operates this panel.

Becoming a Member

Start by filling out the online registration form on the website. Note that only one membership can be completed per household. Once the information is received you will be put on the "Reserve Status Waiting List". Nielsen Homescan will then randomly select households to join the community. This is to ensure that panel members are as diverse as possible. If you have registered, do not register again - you may be on the waiting list for a few weeks or even a few months before getting your acceptance email.

Scan and Earn!

Once you are a registered member, Nielsen Homescan will send you a handheld scanner in the mail (they will pay for the shipping on both sending and returning the scanner) or in non-EU countries such as Canada, you can select the option of scanning your purchases using Nielsen's mobile app. Use this handheld scanner/mobile app to scan the barcodes on all of your purchases. Once a week, simply transmit this information to Nielsen - a super easy and quick process!

Each time you scan an item, you accumulate points that can be used towards items in the Homescan Gift Catalog. When you scan items, note that your information will be aggregated with other participants', and your personally identifiable information will be removed. In addition to scanning your items, you can also take part in fun surveys to earn additional points.

Collecting Points

The amount of points you earn is dependent on the duration of your membership with the panel as well as how consistent you are with scanning barcodes weekly. 1,000 points are worth approximately $1 and the minimum cash out balance is $20, which can be used towards items from the Homescan Gift Catalog.

Homescan Gift Catalog

The Homescan Gift Catalog contains gift-cards that can be used towards electronics, toys and household items. Members can also use points toward sweepstakes entries. Gifts are listed at various points levels, so you can use your points right away, or save up for larger rewards like sunglasses, tablets, TVs and more.

Fun and Easy

Nielsen Homescan works by collecting scanned barcodes on consumer purchases. They also prompt members to complete fun and easy surveys which help with making your voice heard as a consumer!

Other Ways to Earn Points

Complete emailed surveys and earn additional points credited to your account. As a bonus, receive yearly gifts for your participation in the program. Regular participants are also entered into the Nielsen Homescan sweepstakes that are held weekly, monthly, quarterly and yearly. Although points give you access to the HomeScan Gift Catalog, sweepstakes sometimes offer cash prizes.

Use the Mobile App to Scan Purchases

In non-EU countries, instead of using the handheld scanner, simply download the “Nielsen Homescan” mobile app, which provides an even easier way to scan your purchases. The app contains the exact same functions as the traditional hand-held scanner but some users find using their mobile phones for this purpose is easier. Note that the mobile app can only be downloaded if you are a panel member and is available in select countries.

Info missing or incorrect? Tell us!
Is this your survey panel? Reply to reviews.

Homescan Consumer Panel Reviews (43)

Sort Reviews By: Date | Highest rating | Lowest rating

February 13, 2018 by Matt from Australia

I have been with Nielsen Homescan in Australia for well over a year now, and between the scanning and the surveys I get, I probably cash out between $150-$200 a year. Nielsen have always followed up with customer service based in NZ, if i ask them to call me back, they do, any issues, they help and it might only be a couple of hundred dollars a year, but hey, in this day and age every little bit helps. Personally all i hear on this forum is people bitching because they have no idea how to use the system properly. If you don't like it, don't do it!!! Simple! In my opinion, Nielsen Homescan is great, especially if it helps track and keep the items i like to buy! :)

September 23, 2017 by Steve from Canada

Homescan Consumer Panel is awesome! Not only are you sent frequent surveys that are interesting, mobile friendly and points rewards are very generous, so many reward's in their catalog....you get to scan products and services that you buy using an app on your smartphone. I just love doing this. Definitely worth joining!

March 22, 2015 by Cindy from United States

I'm surprised at the negative reviews for them. I just reached my 6 year mark, and I enjoy it very much. The older scanners were a pain, but you can request the newer model. It is true that the points needed to redeem for items used to be really high, but they have changed companies for their gift reward supplier this year. The points needed to redeem have fallen dramatically. I have gotten a lot out of this, and it is fun for me. I enjoy it very much. Maybe it's "not for you", but it suits me just fine. May be worth another look, you never know!! LOL!

February 26, 2012 by Lisa from United States

This is the same company and makes and breaks television shows. They are a legitimate and honest company. This is a job. This is an important job. If you don't want to take the time to do, fine. But those of us that do get compensated fairly well. I've gotten LOTS of items over the three or four years I've been with them. And once, because the items was going to be slow arriving, they sent another item in it's place that was worth three times the amount. Then they sent the original item, too, a week later! Great company.

September 17, 2010 by Lisa from United States

I have been a panel member for over 20 YEARS! I love them. I have gotten so many household things as rewards. I have 7 Lladros figurines from them as well. I've gotten toasters, sandwich maker, blender, no cash but things I hate paying for.20 YEARS! I know what I'm talking about!