Toluna Influencers Reviews and Features

Toluna Influencers website screenshot

Toluna Influencers

21 River Road, Wilton, Connecticut  06897 US
Tel: 1 (972) 732 7323   Contact:
Operated by: Toluna Group


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Minimum of 30,000 ($10) worth of points required in account in order to request rewards.

Having launched in 2000, Toluna Influencers has grown to become one of the most established, reliable and popular online survey websites around.

Toluna Influencers is owned and operated by market research powerhouse, Toluna Group and has millions of survey members around the world who participate in a variety of market research opportunities and influence the future of the biggest brands worldwide!

It’s well-known for being a survey website that places a strong emphasis on community, making it a popular choice.

How Toluna Influencers Works

Create a free account

With Toluna Influencers account takes only minutes. To create an account, you’ll answer a nine-question survey about yourself; Your name, date of birth, gender, country of residence, zip code, desired password and mobile number (this is optional). From there, you’re ready to start earning points.

Start taking surveys

The main dashboard of the website will show you a list of surveys for you to fill out. You can choose by survey length or your desired topic. Underneath each survey, you’ll see an estimated length and how many points you’ll earn for completing each survey. Some surveys may offer a unique experience such as being a video survey or a diary style survey.

Convert your points into rewards

Once you’ve earned enough points, you’ll be able to convert these into a wide range of rewards. Choose from options including cash paid by PayPal, gift cards, e-vouchers and more.

Payment and Rewards

New Member Bonus

New members to the Toluna Influencers community will automatically have 500 points deposited into their accounts. If you invite new members and they join Toluna, you’ll also be awarded 500 points per person!

Rewards for Surveys

Toluna Influencers offers an extensive rewards catalog.

  • Gift certificates and PayPal payments - Toluna Influencers offers a substantial selection of gift certificates to retailers including Amazon, Starbucks, Walmart, iTunes, Tango, Best Buy, Target, and even Bitcoin! Gift certificate values start at 30,000 points, or $10. PayPal payments start at 95,000 points ($30). These amounts are stated for Toluna USA, and may vary slightly by region.
  • Sweepstakes - Toluna Influencers offers monthly draws for thousands of dollars in cash and items such as electronics whose entries can be redeemed for a relatively small number of points. The Toluna Millionaire Sweepstakes offers a daily draw for 1,000,000 to active Toluna Influencers members. You can earn entry by participating in surveys or by purchasing entry via the reward center for 500 points. Note that sweepstakes draws are not available in all regions.
Visit Toluna's website 

Survey Taking Experience

Additional Ways to Earn Points

Besides participating in online surveys, members of Toluna Influencers can earn additional points by participating in sponsored mini-polls (typically a yes/no question for 15 points), filling out profile surveys (worth 100 points each) and by referring friends (500 points per referral). You can refer friends by sharing a unique URL for them to sign up with.

Number of Points Per Survey

The number of points will vary per survey and is based on things like the length and complexity of the survey. That said, successful survey completions can award anywhere from 15 - 50,000 points each, and special surveys could offer even more!

Rewards Process

Toluna Influencers states on their website that it can take up to 8 weeks for delivery of rewards after they've been requested. However, many members receive virtual gift cards and PayPal payments within a couple weeks of request. All rewards are redeemed through Toluna Influencers' “Rewards Center” from the community menu on your profile. As stated above, rewards include gift cards to Best Buy, Groupon,, Redbox, PayPal, The Cheesecake Factory and more. When points are awarded, they are valid for 12 months.

Visit the Toluna Influencer's website 

Community Features

Getting Involved with Toluna Influencers

There are a variety of options to browse if you would like to become a part of the Toluna Influencers community.

  • Topics: Answer a variety of exciting questions on interesting and sometimes even humorous topics!
  • Battles: Give your opinions on a battle of products or subjects, i.e. Which do you prefer, a treadmill or elliptical?
  • Thumb It: Provide a "like" or a "thumbs up" on products or subjects that you enjoy, i.e. Would you give a thumbs up to the act of napping?

Download the Toluna Influencers App

Access your profile from anywhere and stay up to date on the hottest research opportunities. The Toluna Influencers app offers features like snapping photos while on the go and easily creating quick polls. Download from Google Play or the App Store.

Is Toluna Legit?

Toluna Influencers is a safe, legitimate website. It is not a scam, and has had millions of survey takers around the world take their surveys for over 10 years. Although your experience with the site may differ from another survey takers, Toluna Influencers is not a scam website.

Eligibility: Residents worldwide 13+

Joining Bonus! Toluna is currently offering a 500 point sign up bonus to new members.
» Click here to claim your bonus!

Toluna Influencers Reviews (507)

5 Star Reviews (93) 18.3
4 Star Reviews (69) 13.6
3 Star Reviews (36) 7.1
2 Star Reviews (60) 11.8
1 Star Reviews (249) 49.1

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Toluna keeps $20 checks coming!

June 26, 2011 by Jill from United States

I love Toluna. It is one of my top 5 survey sites. I like the social aspect of Toluna with all the polls and opinions. I had been just taking the sponsored polls, but I've gone in and read more about how the social points system works and I've started posting my own polls and opinions. I can't wait until the end of the month now to see how many points I will start getting for the polls and opinions as well as for all the surveys that I've been qualifying for and taking. It seems as though as soon as I receive one $20 check, I've already got 1 or 2 more payouts processing. It usually takes about 2 weeks to get the checks. So, you just have to keep going back and visiting Toluna to see if there is more you can do there. They don't send emails to you very often. So you have to check on their site more.

One of my favorites!

February 21, 2011 by Toni from United States

I joined December 1st and I've already been paid twice. One $20 check and two $10 gift cards.

I haven't had any issues with spending a long while on a survey just to be told that I've screened out, but I've been screened out of quite a few within 5 minutes.

I tend to do my surveys ASAP so I guess I'm lucky! When I do at least a survey a day, I earn more than $20 a month, which is the minimum amount for payout.

No problems, good site

October 23, 2010 by Kevin from United States

This has been a great site for me, lots of surveys (qualify for about half). Average about $40 a month.
No real complaints, would recommend.

They do pay and worth the time.

September 17, 2010 by Melissa from United States

I have been a member since 2/13/10 and have cashed out twice for a total of $40.00. I need 3,000 more points to cash out again for a total of $60.00, which I should get within the next 3 or 4 days. If you use paypal you get your money within 4 to 5 business days. There are some surveys that you don't get credit for, I think it's because the company who you did the survey for didn't think you were honest or didn't take time to read it throughly. Overall, you get credit for at least 98% of them. You need 60,000 points for $20.00 but they aren't that hard to get. You get 99 points by making 80 word comments to others topics. If you get 20 comments to your topic you get 500. I'm totally satisfied with them and the extra money is great.


September 17, 2010 by Kendy from United States

Pretty good. Frequent invites. Can be kind of difficult to qualify though. Pay is good.