21 River Road, Wilton, Connecticut  06897 United States
Tel: 1 (972) 732 7323  Contact: http://us.toluna.com/contactus
Operated by: Toluna Group

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Overall User Rating

339 user reviews
Rewards Offered
Green checkboxCash paid via PayPal
Green checkboxCash paid via check
Green checkboxAmazon gift cards
Green checkboxBest Buy gift cards
Green checkboxiTunes gift cards
Green checkboxStarbucks gift cards
Green checkboxTango gift cards
Green checkboxTarget gift cards
Green checkboxWalmart gift cards
Green checkboxMerchandise
Green checkboxRestaurant gift cards
Green checkboxRetail e-vouchers
Green checkboxDonations to charity
Green checkboxSweepstakes entries
Member Opportunities
Green checkboxOnline surveys
Green checkboxProduct testing
Green checkboxMobile surveys
Green checkboxMobile app
Green checkboxDaily surveys
Green checkboxWebcam surveys
Green checkboxTeen surveys
Green checkboxRefer-a-friend program
Redemption Info
Minimum of $5 worth of points required in account in order to request payment and rewards

Toluna General Information


Toluna is a worldwide survey community which is owned and operated by market research powerhouse, Toluna Group. Toluna has millions of survey members who participate in a variety of market research opportunities and influence the future of the biggest brands worldwide!

Rewards for Surveys
Toluna offers an extensive rewards catalogue.

Gift certificates and PayPal payments - Toluna offers a substantial selection of gift certificates to retailers including Amazon, Starbucks, Wal-Mart, iTunes, Tango, Best Buy, Target, and more. Gift certificate values start at 30,000 points, or $10. PayPal payments start at 90,000 points ($30). You can also request a $25 check with 75,000 points These amounts are stated for Toluna USA, and may vary slightly by region.

Toluna Gifties - The Gifties program is essentially an instant win game where a small number of points can be exchanged for a chance to win a prize. Each Giftie represents an actual item that can become real if you are a winner. Winners are chosen at random, and bidding on Gifties does not guarantee winning them.

Sweepstakes - Toluna offers monthly draws for thousands of dollars in cash and items such as electronics whose entries can be redeemed for a relatively small number of points. Note that sweepstakes draws are not available in all regions.

Rewards Process
Toluna states on their website that it can take up to 8 weeks for delivery of rewards after they've been requested. However, many members seem to receive virtual gift cards and PayPal payments within a few days of request.

Number of Points Per Survey
The number of points will vary per survey and is based on things like the length and complexity of the survey. That said, successful survey completions can award anywhere from 15 - 20,000 points each.

New Member Bonus
New members to the Toluna community will automatically have 500 points deposited into their accounts.

Product Testing Opportunities
Toluna offers its members the opportunity to test products from home. Members can apply to test the products they find the most interesting. Product tests can be for things such as makeup, toothbrushes, deodorant, and more. Users participating in product tests can keep the product and are asked to provide their feedback using it.

Additional Ways to Earn Points
Besides participating in online surveys, members of Toluna can earn additional points by participating in sponsored mini-polls (typically a yes/no question for 15 points), filling out profile surveys (worth 100 points each) and by referring friends (500 points per referral).

Get Involved in the Toluna Community
There are a variety of options to browse if you would like to become a part of the Toluna community.

  • Topics: Answer a variety of exciting questions on interesting and sometimes even humorous topics!
  • Battles: Give your opinions on a battle of products or subjects, i.e. Which do you prefer, a treadmill or elliptical?
  • Thumb It: Provide a "like" or a "thumbs up" on products or subjects that you enjoy, i.e. Would you give a thumbs up to the act of napping?

Download the Toluna App
Access your profile from anywhere and stay up to date on the hottest research opportunities. The Toluna app offers features like snapping photos while on the go and easily creating quick polls. Download from Google Play or The App Store.

Eligibility: Residents worldwide 13+

"Pretty good overall"
March 24, 2017 by April from United States

This is one of the first survey panels I've joined. Been with them since about December. One of the first things I'll complain about is that they limit you to how many survey attempts you can make in a day, several times I've hit that roadblock with them. And I just shrug and move on to another panel, but I could be earning a lot more if they didn't have that limit. The other thing I'll complain about is their rewards, they have things like, $10 petco gift card, 3 month hulu subscription, $25 walmart gift card, $30 paypal payment, and $50 amazon or target gift cards. So what's the problem you might ask? Well I find it odd, that they limit each reward to ONLY those amounts. Like say you want $50 for petco, you'd have to order 5 gift cards because they only have $10 gift cards for petco. And if you want something, like for amazon, you have to save up for $50 cause they only have $50 gift cards for amazon. Other survey panels will give you a choice of what amount you want, like say they have walmart gift cards, you can choose if you want like $5, $15, $25, $50, $100 for your gift card (that is if you have enough points). So I just find it odd that they have their rewards set up like that. I've earned enough to cash out but I'm too indecisive to pick, plus I'm also kinda just saving up for a rainy day/or when I really want something. Hopefully I won't run into any problems when I do cash out. I've earned about $50 in 2-3 months or so, which isn't bad but I've since discovered there's other panels that pay better for the time, so I've kinda leaned away from using them. But not just because of that, recently they've changed their website, and I'm not sure if it was that or something else, cause I tried using their mobile app around the same time they updated and unfortunately I can't do surveys on it because part of the screen is broken on my tablet. So I wasn't able to use their app to the full extent, cause the app won't rotate. And ever since then, while accessing the panel on my laptop, I click on a survey and it'll say something to the effect of "you need to be on a mobile device to take this survey", almost every time now. And I can't use their app until I get a new tablet, so this is pretty frustrating. This is the main reason why my survey taking on their site has come to an almost complete halt, maybe I'll try again but the last few times I kept getting told that I need to use a mobile device for the survey and I just can't do that right now. It's really frustrating.

"Takes long time to redeem"
March 23, 2017 by Victor from United Kingdom

The screenout rate is very high and points per survey is around 3000 points. To cashout for paypal, you need 185000 points (35 pounds) and it takes a lot longer compared to other panels.

"Slow Redemption Process"
March 20, 2017 by Keith from United Kingdom

Having been a member for many years I redeemed for £10 M&S Voucher way back in January 1st 2017 and still yet to receive it after many messages to and throw between myself and Toluna its still not been resolved they are saying they have supplier issues well I asked for an alternative and they said there system won't let them or cancel my original order either its beyond a joke so now I have took to Twitter to vent my frustrations and called there head office in London to no avail!! Its a joke company!!

"Okay Site"
March 15, 2017 by Minseo from United States

I've been a member for about a year now, but I never said I was an active member. Toluna has never been a favorite for me because of the following:

1. Their surveys are easy to disqualify from.
2. They have rewards that are way too high-priced.
3. When you complete a survey, your points won't come in until about 6 weeks has passed or when the survey has ended officially.
4. Their "gifties" are okay to the people who like to bet their points on a prize that they have a chance of winning. (1/1,000) -- (Exaggeration.. Who knows? Maybe it's true.)
5. When you redeem for a prize, you don't get an email with the gift card. You have to check in your account. (This may have changed. I will update if it has.)

Overall, yes, I have gotten paid from them, but the payout was about 6-8 weeks for me. Not the most impressive, but according to my terms, they are still a legit site, but if you had to pick only one survey panel to work with, I wouldn't pick this one.

"Toluna/A Bad Experience"
March 02, 2017 by Chris from United Kingdom

I have joined SurveyPolice to warn other people against joining Toluna. Having been a member of the site for a considerable amount of time, i like many other people found their membership terminated with the same standard e-mail. Basically they have got rid of many members who have done no wrong, completed surveys and waited their rightful rewards/payments, but Toluna have decided against paying people and instead terminated their accounts. I was personally owed a £20 Amazon voucher and have appealed why i am no longer a member and asked for what is owed me, but like others, i have been ignored. This site also holds the world record for the longest time to pay you, weeks turn into months. The recent cull of people on Toluna is shameful, and i hope people will steer clear of using this survey site. My rating for this site is "one star" and that is being overly generous. Please do not use Toluna, your time and effort will be wasted.




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