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Valued Opinions

5800 Tennyson Parkway, Suite 600 Plano, Texas  75024
Tel: 1-888-257-7030  Contact: https://www.valuedopinions.com/contact
Operated by: Research Now USA

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Overall User Rating

264 user reviews
Rewards Offered
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Member Opportunities
Green checkboxOnline surveys
Green checkboxProduct testing
Green checkboxMobile surveys
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Redemption Info
$20 (£10) minimum account balance required for rewards redemption.

Valued Opinions General Information

Valued Opinions

Valued Opinions
Valued Opinions is an online survey panel operated by ResearchNow. The panel is available in over 15 languages across more than 20 different countries and has 3 million members! Valued Opinions members receive "cash" redeemable for vouchers for each survey they participate in and quarterly cash draws for members are also held.

Survey Details
Most surveys taken with Valued Opinions reward between $1 and $5, although at times you may be sent unpaid surveys to help with identifying your unique interests. The typical survey takes 15-20 minutes to complete, however the estimated time is always outlined beforehand.

Survey Rewards
Points can be redeemed for the following rewards once a minimum of $10 is collected: Visa promo codes, CVS/pharmacy e-gift cards, Fragrance.net e-gift cards, Magazines.com gift codes, Spa Week e-gift codes, Macy's offline gift cards, Amazon.com vouchers, Chillis gift cards, Restaurant.com e-gift cards, iTunes e-gift cards, and Southwest Rapid Reward Points. These rewards apply to USA members, and may vary based on location.

Rewards Redemption
Electronic gift vouchers are typically delivered within 24 hours. It can take up to 28 days to receive an offline (physical) gift card in the mail.

Member Badges
Valued Opinions offers a unique program which involves its more active members collecting “badges” for their level of participation! There are 5 levels that can be achieved with mini tasks that must be completed. The five levels are listed from lowest to highest.

  • Bronze
  • Silver
  • Gold
  • Platinum
  • Diamond

Privacy of Information
Valued Opinions guarantees that the information you provide remains secure. Every piece of data you give is kept anonymous and confidential. They also abide by strict rules of The Market Research Association and The Market Research Society.

Eligibility: USA residents must be 13+, UK residents must be 16+, Australia residents must be 14+

"Tyre kickers"
April 02, 2017 by adrian from United Kingdom

I have been a constant survey taker for the past year due to injury. As a result I have been a member of many survey organisations and I have to say I have never had one as BAD as VALUED OPINION. They call your opinion 'Valued'! That has to be the biggest joke going besides them using it in there name. They constantly send me email alerts everyday. 99% of which upon opening immediately, are full! It is ridiculous. I have just had my first one in over 2 weeks which was for my 15 yr old son. He was on it for almost 15 minutes before being disqualified.He said he answered well over 100 questions on films he has watched and his viewing habits! This is something that seems to happen all the time on this site. In 6 months I have earned £5.50. HONESTLY DO YOURSELF A FAVOUR AND AVOID AT ALL COSTS!


"I hope you all cashed out..."
April 01, 2017 by Nick from United Kingdom

My reply to their stock reply to all of those that were accused of "inconsistencies" and were culled this March;

"Thank you for your copy/pasted mass-reply

This canned response has already been documented on your Facebook page, your sister outfit, e-Rewards page, and is now gaining momentum on the Survey Police site, as well as Frequent Miler e-Rewards talks back and offers a smidgen of hope - Frequent Miler

Given the scale of this recent cull, I challenge you to provide evidence of these ambiguous "inconsistencies" that are attributable to me.

Ironic, given the numerous instances when you have failed to pay out the largely sub-£1 payouts offered for data that you sell to clients for vastly more.

Fortunately for me, I always cash out ASAP (albeit minus the 50 pence "admin" fee that you have the gall to claw back from these already meagre earnings.

So at least you didn't get too much data for completely free,

I await a factual, non-evasive and genuine response.

I won't hold my breath"

Update 31/03/2017. E-Rewards (Valued Opinion's partnering outfit) have now deleted their most recent Facebook post which contained the majority of comments from affected members. They now appear to be in lockdown and are not replying to communication.

My Valued Opinions account is now also confirmed as suspended with credits irretrievable, in their reply they had the gall to state that I will not be able to cash out.

If you have an active Valued Opinions or E-Rewards account, my suggestion is to cash out and quit while you have the option. This isn't over yet, the reviews coming in daily confirm this.


"Cheated "
March 31, 2017 by Stephanie from United States

I have been with Valued opinions since September of 2016 and loved them, however they have now decided to claim that my account has been closed due to discrepancies. Not true and they fail to send me proof.


"Cheated and used"
March 23, 2017 by Tricia from United States

I was with this company for about 2 years. I never had a problem till recently. I earned enough currency to redeem a gift card. It said I would get it in my e-mail in about 10 days. I waited 16 days and didn't receive anything. I contacted them to ask what was going on. I then received a reply from Brie saying there were discrepancies in my account and my account was being closed. I then got very upset as I would never do anything to jeopardize my account. I am always honest with my answers and take taking surveys very seriously. I replied asking what happened and haven't heard anything. Upon this happening I decided to look into this. I found this has been happening a lot and people are receiving the same message from Brie and having their accounts closed for no reason. Do not use this site. Before this happened I had nothing but good things to say about this site.. Now I feel cheated and used. I also noticed right before this happened to me. I'd be taking surveys and finish the whole thing and not receive my credit. I found i'm not the only one this is happening to.


"Do Join, a good site to use"
March 20, 2017 by Doug from United Kingdom

Since a Critical Review I created back in Dec 2013 I must admit that recently Valued Opinions has improved greatly and is possible on of the best out there at present.
Their payment per survey is reasonable, they pay out rewards VERY promptly, often better than One hour, and apart from the 50p admin charge (why, surely that is factored in to the survey reward?) they are good.
Do keep logging in however as many surveys that appear on your desktop never get emailed out (presumably filled quickly).
My only niggle (and not just Valued Opinions) is the lack of correlation between the info we provide in our profiles and the surveys we get sent for which "you are not qualified/suitable" occurs when you start.
Maybe if all survey companies HAD to pay a consolation of 10% for surveys we're screened out of, they'd be a bit more careful in matching panelist to surveys.
That said, Valued Opinions is well worth joining


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