National Consumer Panel

85 Broad Street, New York, New York  10004 United States
Tel: 1-800-962-6700  Contact: lmorrison@ncppanel.com
Operated by: Nielsen

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Overall User Rating

53 user reviews
Rewards Offered
Green checkboxAmazon gift cards
Green checkboxiTunes gift cards
Green checkboxVISA prepaid cards
Green checkboxMerchandise
Green checkboxRetail e-vouchers
Green checkboxDonations to charity
Member Opportunities
Green checkboxBarcode scanning
Green checkboxOnline surveys
Green checkboxProduct testing
Green checkboxMobile surveys
Green checkboxMobile app
Redemption Info
8,000 points minimum account balance required to request rewards.

National Consumer Panel General Information

National Consumer Panel

National Consumer Panel
The National Consumer Panel is an established company backed by two research powers, Neilson and Iri. The NCP gives panelists the opportunity to earn rewards from a fun and simple process, which takes less than an hour per week! You could change the face of your favorite brands or improve your shopping experience by becoming a member.

Scan your purchases, earn rewards
Become a member of National Consumer Panel, and you will be sent a free barcode scanner. Use the scanner to scan your grocery store purchases, and earn rewards for your participation. NCP also has a program available where you can use an iPhone or Android app to scan your purchases using your smartphone.

Rewards for participating
Points are accumulated by scanning purchases and taking the occasional online survey. These points can then be redeemed for a wide variety of merchandise made available through a gift catalog. These include Visa reward cards, Amazon e-vouchers, iTunes gift cards, Kindle Fire cards, electronics, and more. Longer participants in the program will receive more points for their participation. Minimum of 8,000 points required for redemption.

Automatic sweepstakes entries
Regular participation in the program means automatic entries into regular sweepstakes that are held weekly, monthly, and quarterly. Quarterly cash draws are held for $20,000. Other prizes awarded include cash, gift cards, and electronics.

The longer you're a member, the more you'll earn
The longer you are an active participant of NCP, the more points you will get credited to your account each time you participate. The program has been around for over a decade, so it's not uncommon for participants to be members for this long!

Special member perks
Being a member also entitles you to the NCPRewards+ program where you can get special discounts at AT&T as well as through other major retailers.

Eligibility: United States residents, 18+

"Legit, But A Waste of Time"
May 18, 2017 by Kimberly from United States

I've been a member for 3 years. I'm at the second highest points level based on their new scoring system. Recently they had a data breach which means they aren't offering the option to redeem your points for e-cards anymore. This was honestly the only useful function of this program. It takes me a little over 6 months to earn 20,000 points (a $20 Amazon gift card) and that's with filling out EVERY survey and spending no less than 3 hours a week scanning in my purchases. It's a lot longer than that if you shop at Target or one of the stores that they don't maintain a price index for. Then you have to manually input the price of EVERYTHING you bought.

I thought this would be a way to offset a small amount of our grocery bill. Earn points, maybe get a $50 gc about once a month. That's how they made it sound. I've been a member for 3 years and have NOT ONCE one a single drawing for even a measly $25 card. NCP is making money hand over fist selling this data they collect. The least they could do is compensate people for the time they spend. The gift catalog is complete crap too. It's like a low-budget version of Sky Mall. I'm going to finish out this year and then write a long letter to tell them to stick it. My hope is that enough people read this and don't get suckered in like I did. Complete and utter waste of time.

May 05, 2017 by Derrick from United States

Interesting concept of taking pic of the barcode on products you bought. The app needs some work but it does work. You maintain your weekly points by sending in pics every week or your score goes down. I haven't worked up to a payout yet, that part of the app seems to be under construction. I will stick with them for the time being.

"Easy to do"
February 19, 2017 by Abby from United States

I love this panel. It can be time consuming but I am now in a great routine and it is easy. Our family has come up with a system to keep us on track. I get lots of opportunities to complete surveys for extra points. I love this opportunity!

Once you're signed up you can use an app on cell phone instead of the scanner they send you to make it even easier.

"Is this a gimmick"
February 14, 2017 by brenda from United States

I think they're profiting off of me by by making it hard for me to some my equipment back saying that they sent the mailing envelope for box or whatever and I never get it and they called over and over and over again

February 06, 2017 by Jamie from United States

I signed up for NCP in the fall of 2016. I eagerly hooked up the equipment and started transmitting my purchased items. Just after Christmas my husband had to be hospitalized for period of time. When we were finally able to return home and resume our lives, I opened my email to find that NCP had sent me several threatening emails. I called them and explained why I was not transmitting (they did not care). Since I had not transmitted they were demanding their equipment back or they were going to ding my credit report and send it to collections. In the email they stated that I had 2 weeks to return the equipment. Included in my original packaging was a U.S. mail return slip, but you have NO way of tracking the package once it leaves your hands, following the advice of other burned panelists, I demanded a FedEx label so I would have proof that they received the package. It took them over 2 business days just to send the shipping label. I immediately dropped the package for return shipment and I plan on keeping the proof that they received the equipment back. I would strongly advise people not to join this company. They have a history of harassment and "losing" returned equipment. I have joined several survey sites and I never seen such an unprofessional/rude/disorganized company.




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