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National Consumer Panel

85 Broad Street, New York, New York  10004 United States
Tel: 1-800-962-6700  Contact: lmorrison@ncppanel.com
Operated by: Nielsen

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Overall User Rating

45 user reviews
Rewards Offered
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdMerchandise
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdDonations to charity
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdiTunes gift cards
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdAmazon gift cards
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdVISA prepaid cards
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdRetail e-vouchers
Member Opportunities
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdBarcode scanning
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdOnline surveys
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdProduct testing
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdMobile surveys
Green checkbox 5f0b2b7a6efc6dda5d1ce0825827aff0a8639889d4a033764d83359e8db1afcdMobile app
Redemption Info
8,000 points minimum account balance required to request rewards.
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National Consumer Panel General Information

National Consumer Panel

Scan your purchases, earn rewards
Become a member of National Consumer Panel, and you will be sent a free barcode scanner. Use the scanner to scan your grocery store purchases, and earn rewards for your participation. NCP also has a program available where you can use an iPhone or Android app to scan your purchases using your smartphone.

Rewards for participating
Points are accumulated by scanning purchases and taking the occasional online survey. These points can then be redeemed for a wide variety of merchandise made available through a gift catalog. These include Visa reward cards, Amazon e-vouchers, iTunes gift cards, Kindle Fire cards, electronics, and more. Longer participants in the program will receive more points for their participation.

Automatic sweepstakes entries
Regular participation in the program means automatic entries into regular sweepstakes that are held weekly, monthly, and quarterly. Quarterly cash draws are held for $20,000. Other prizes awarded include cash, gift cards, and electronics.

The longer you're a member, the more you'll earn
The longer you are an active participant of NCP, the more points you will get credited to your account each time you participate. The program has been around for over a decade, so it's not uncommon for participants to be members for this long!

Special member perks
Being a member also entitles you to the NCPRewards+ program where you can get special discounts at AT&T as well as through other major retailers.

"SO Mad !!!"
July 13, 2016 by Carol from United States

After being a panelist for 18 years I requested a new catalog. It came in Spanish. I requested one In English. I compared points needed for a prize. In only three items there was a 29,000 difference LESS for the Spanish catalog!! I'm insulted about the blatant discrimination this company represents. I will contact the State & Federal authorities about their unsavory practices. 18 years? I deserve more respect!


"Be Very Wary"
June 10, 2016 by Colleen from United States

I joined NCP several years ago and scanned purchases and took surveys earning over 200,000 points. When it finally became too time-consuming I made the mistake of ending my membership before using my points. I was immediately locked out until the equipment was returned. I dug out my membership packet and followed the instructions using the only return label supplied. Since it was a USPS label it was taken to the local post office and sent on its way. Over two months later I am still locked out of the site because they say they have not received the equipment and it should have been returned Fed-Ex. Obviously the package has gotten lost in transit and I am now unable to redeem all of the points I spent much time earning. I am being held responsible for a mistake either on the part of the USPS or the NCP warehouse. I have also been threatened with collection for the price of the equipment. I do not understand how anyone would possibly think a person would choose to keep equipment that is useless to them and forfeit accumulated points. Be very wary of this company. If you decide to participate be sure and use your points before you end your participation. Otherwise, the mistakes of others may cause you to lose the points you work for.


"Don't see what the fuss is..."
May 16, 2016 by Ina-mae Q from United States

I have been a panelist for more than a year now, and although it takes a while to scan all the items I bought, (especially on a long trip) and entering the prices when I shop at a smaller store can be tasking, I am still being rewarded for something I was already doing and plan on continuing to do, shopping. It takes you a while to earn points for bit ticket items but its almost like getting FREE stuff. Quit whining and return the scanner so someone like me can take your place. And this is NOT a paid or solicited review. Just an honest review from someone who understands the work required is worth the rewards offered.


"Great but time consuming for the effort. "
May 12, 2016 by Henk from United States

This site takes a lot of effort, especially when you go pick up all the groceries for two weeks, you have to scan every item then find it on your receipt and enter a price etc.


"Very clear about what you need to do"
May 06, 2016 by Alexa from United States

I'm seeing a lot of negative reviews by users that apparently didn't understand what they needed to do, even though NCP made it very clear and easy to understand. First of all, the scanner is not confusing or hard to use. One user mentioned having to enter prices and a "bunch of other info for each item". No. The only store I have had to enter prices for is Costco, which I understand since they are a club wholesaler. The grocery store scans do no require me to enter prices. Also it asks two questions per item - quantity purchased and if a coupon was used. It doesn't even ask how much the coupon is for. Takes literally less than a second to answer those two questions. And as far as the user who commented that she was unable to shop or scan due to injury and they wanted to kick her out - why didn't she take two seconds to scan the barcode listed on their website (under the surveys) that you are supposed to scan if you will be unable to transmit for a while? They have a barcode survey you scan if you are going on vacation, injured or somehow unable to keep your commitment. I just did it for our vacation; a couple questions asking how many weeks you will not be transmitting and if it's due to vacation or illness or whatever.

When they sent the scanner they include a return box and return shipping label and their info packet clearly says, if scanner doesn't work, please return using the provided box and label and let us know the tracking number. Boom. Easy as pie. The people complaining are either unable to understand or follow written directions, or terrible with simple technology.

I understand I will not be making an "income" and I don't expect to be compensated "$15 an hour" (are you kidding me?) but for a stay at home mom why not be a part of this simple program where I can eventually redeem points for gifts? Or potentially win a sweepstakes?


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