Pureprofile Reviews and Features

Pureprofile website screenshot


263 Riley St, Surry Hills, NSW  2010 AU
Tel: +61 2 9333 9700   Contact: https://www.pureprofile.com/contact-us/
Operated by: Pureprofile Pty Ltd


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checkmarkCash paid via PayPal checkmarkCash paid via bank transfer checkmarkMovie vouchers checkmarkRetail e-vouchers

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checkmarkOnline surveys checkmarkRefer-a-friend program checkmarkTeen surveys

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checkmark No points system
The minimum cash/paypal redemption is $20 (AU, NZ, US) and £20 in the UK.

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Panel Champ, Branded Surveys

Pureprofile is one of the web's oldest survey panels, at over a decade old. Although it originates in Australia, it has over one million members worldwide and continues to grow. Some of their members have participated as long as Pureprofile has existed!

Pureprofile is a survey panel that is interested in your unique thoughts and opinions - after all you are fascinating! The community accepts panelists from many countries worldwide and has been in operation since the year 2000. Take advantage of this fresh and exciting website with many great features all while being a part of a panel community made up of hundreds of thousands of survey takers.

Pureprofile delivers next generation marketing solutions for more than 700 brands, publishers and research groups worldwide. Over the past 15 years, Pureprofile has paid out millions in rewards.

How PureProfile Works

You can sign up to be a survey taker for PureProfile by navigating to their website and clicking the ‘I Want To Get Started’ button in the middle of the screen.

You’ll be asked for your home country (you must be Australia, New Zealand, United Kingdom or United States), email address and your desired password. Alternatively, you can create an account using your Facebook, Google or Twitter credentials.

You’ll be sent a verification email. Once you’ve clicked the link inside it, you’ll be prompted to fill out some more personal information. This will help the website determine which surveys you are eligible to answer and you’ll be rewarded your first $1 for doing so.

To answer more surveys and earn more money, check the main dashboard on the PureProfile website. It has a social media style feed, which will be populated with new survey opportunities whenever they pop up.

You're Fascinating!

Pureprofile is a survey panel that is interested in your unique thoughts and opinions - after all you are fascinating! The community accepts panelists from many countries worldwide and has been in operation since the year 2000. Take advantage of this fresh and exciting website with many great features all while being a part of a panel community made up of hundreds of thousands of survey takers.

Payment and Rewards

Participate in Personalized Campaigns and Earn:

  • Paid campaigns - these campaigns are personalized to you and will give you earning opportunities. These include activities such as online surveys, invitations to visit websites, videos to view, and personalized offers, which not only offer an incentive for viewing, but can also give you the opportunity to save money at your favorite stores.
  • Profile update campaigns - these are very quick, but unpaid campaigns, but they help build your profile. The more information your profile contains, the more paid opportunities you will receive.

The more campaigns you participate in, the more valuable your profile becomes. Each answer you provide adds value, and leads to more paid campaigns. Answer questions about yourself, your habits and lifestyle, and receive recommendations that are matched to your interests. Then, earn rewards to spend on things you actually want.

Get Paid for Your Opinion

Your opinion matters - and you'll be awarded with cash according to the amount of time you spend on a survey and how complex the survey is.

Pureprofile Learns About You as You Go

Within your feed, from time to time, you'll also see simple mobile-friendly questions about you/your profile. This will help you build your profile slowly over time, let Pureprofile learn about you and your interests, and gives you a chance for more exposure to more surveys that match up to your interests.

No Points - Get Rewarded In Cash

Pureprofile does not have a points system - your account balance will be shown in dollars. Get paid by PayPal with $25 and up to $50 in your account, or choose from other rewards options such as a bank transfer or movie tickets (if you live in Australia). In the UK, you can also choose to receive a GiftPay digital gift card.

A Pureprofile Rewards Card (for Australia residents only) needs just a $20 minimum balance to be redeemed. The total value of your redemption cannot exceed more than $70/£70 within a 60-day period. Allow for 30 days (not including weekend and holidays) for your redemption to be processed.

Community Features

Earn Rewards, Even If You Get Screened Out

If you attempt to complete a survey, but are screened out and are unable to do so, you'll still receive a reward for your time.

Refer Your Friends to Earn More

Refer your friends and extended family members to PureProfile and earn $2.00 for each person who completes two campaigns in total, one of which must be completed 30 days after they become a member.

Fast Rewards Processing Times

After requesting your rewards, you will receive them within 30 business days of your request.

Is PureProfile a Scam?

PureProfile has been online for more than 15 years and is not a scam. It is a legitimate survey site based in Australia and has over 1 million members worldwide. Although PureProfile is legit, as with any survey site, your experience and success with the site may vary.

Eligibility: Users 15+ from Australia, New Zealand, UK and the USA

Pureprofile Reviews (109)

5 Star Reviews (27) 24.8
4 Star Reviews (16) 14.7
3 Star Reviews (8) 7.3
2 Star Reviews (15) 13.8
1 Star Reviews (43) 39.4

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Average site

February 16, 2024 by Paul from Australia

Used to love this site, been a member for over nine years, and the thing I dislike is that you cannot take rewards for two months from the last time one was taken, and then it takes almost as long again before it is deposited into my bank account.
The other issue is that you can only redeem $70 every two months, and when you have a balance that is well over that, you are left hanging to get the balance. Also, if you don't do any surveys in a month, they cancel your account. So who's making money from us doing the surveys - it's not the ones doing the surveys that's for sure.

Footnote -
After all the hassles, the delays in payments, the arrogance of the staff when I asked questions relating to my rewards etc., I made my final claim recently, waited for them to pull their fingers out and do the payment (30+ days), I cancelled my account with this one, after a very long time with them and watching them go from being a great survey site, to a "typical - yeah you do our surveys, we'll look after you and pay you for your time etc.,")
Ciao PurProfile, and good riddance personally.

Really gone downhill!

October 6, 2023 by Sylvia from United Kingdom

This site used to be so good you had to have an invite to join and every survey paid £4. Sometimes you received goods to test and never got screened out. I recently visited as I hadn't heard from them in ages and they have totally changed. Now you're lucky to get to complete a survey and earn 0.5 with most of the site boring little "fun" (not fun) pages of "events" paying nothing. It's no longer worth the effort.

Not what they used to be

September 23, 2023 by Mick from United Kingdom

Really gone downhill over the past few years. All too frequently they let me complete a 20 minute survey then tell me they already have sufficient subscribers. When you complain it takes weeks to get a generic hollow response. Then they have the balls to email you and ask you how well they responded to your enquiry!

Payouts are a complete joke. 6 weeks to give you your measly £10 which you have taken nearly a year to accumulate, when many other survey sites manage to payout instantly.
Now that I have reached my payout threshold and received my money I have unsubscribed. They aren't worth the hassle.

Am I the Only One?

February 25, 2023 by Tina from Australia

Haven't had a successful survey through Pure Profile (except when Survey Link came from another Online Survey like Humaniti) for several months. They are not handling their own complaints. Zendesk give the same rote answers every time most of which don't apply to the issue, except perhaps for some Browser issues, but that is their problem, as security is necessarily tighter now than ever before in MS Edge and Opera with Bitdefender, and the actual Log In is still fine, though Privacy Badger Extension shows Pure Profile being infested with trackers and other nasties like Doubleclick, Google analytics, FB and Google ..... Every other Survey Company I deal with can manage with their own people, and without the crud, and I DO NOT have to complain to them multiple times a year that I cannot even get as far as the qualifying questions.. Previously I would complain about browser issues, someone would actually Rectify the situation. As well as this day of hackers, Survey Companies that try to aggregate someone's finances and Social Media into one spot HELL NOOOOOO. (If you can't work out why on that one you are too little to be left alone with a Computer).

the worst!

February 23, 2023 by tim from United States

has to be one of the worst sites out there. almost all screenouts and customer service is pathetic! this site is so bad it takes up to a month to get paid through paypal. takes forever to get to $10 cashout. so bad i closed my account wit $5.50 in my account! if you're smart you will avoid this site.