Pureprofile Reviews and Features

Pureprofile website screenshot


20, 233 Castlereagh St, Sydney, NSW  2000 AU
Tel:    Contact: https://www.pureprofile.com/int/contact-us/
Operated by: Pureprofile Pty Ltd

Quick Overview:
Rewards Offered: Cash paid via PayPal Movie vouchers Retail e-vouchers
Member Opportunities: Online surveys Refer-a-friend program Teen surveys
Redeeming Rewards: $25 minimum account balance required to rewards.
Similar Panels: Opini, Panel Champ

Pureprofile Limited connects brands with consumers across the globe by finding, understanding and engaging them through direct-to-consumer technology platforms. The Pureprofile group is now a global leader in data insights, programmatic media, big data, and quantitative research, as well as consumer lead generation through the recently acquired Cohort group.

Pureprofile delivers next generation marketing solutions for more than 700 brands, publishers and research groups worldwide. Over the past 14 years, Pureprofile has paid out millions in rewards.

You're Fascinating!

Pureprofile is a survey panel that is interested in your unique thoughts and opinions - after all you are fascinating! The community accepts panelists from many countries worldwide and has been in operation since the year 2000. Take advantage of this fresh and exciting website with many great features all while being a part of a panel community made up of hundreds of thousands of survey takers.

Participate in Personalized Campaigns and Earn:

  • Paid campaigns - these campaigns are personalized to you and will give you earning opportunities. These include activities such as online surveys, invitations to visit websites, videos to view, and personalized offers, which not only offer an incentive for viewing, but can also give you the opportunity to save money at your favorite stores.
  • Profile update campaigns - these are very quick, but unpaid campaigns, but they help build your profile. The more information your profile contains, the more paid opportunities you will receive.

The more campaigns you participate in, the more valuable your profile becomes. Each answer you provide adds value, and leads to more paid campaigns. Answer questions about yourself, your habits and lifestyle, and receive recommendations that are matched to your interests. Then, earn rewards to spend on things you actually want.

Get Paid for Your Opinion

You opinion matters - and you'll be awarded with cash according to the amount of time you spend on a survey and how complex the survey is.

Pureprofile Learns About You as You Go

Within your feed, from time to time, you'll also see simple mobile-friendly questions about you/your profile. This will help you build your profile slowly over time, let Pureprofile learn about you and your interests, and gives you a chance for more exposure to more surveys that match up to your interests.

No Points - Get Rewarded In Cash

Pureprofile does not have a points system - your account balance will be shown in dollars. Get paid by PayPal with $25 and up to $50 in your account, or choose from other rewards options such as a bank transfer or movie tickets (if you live in Australia). In the UK, you can also choose to receive a GiftPay digital gift card.

A Pureprofile Rewards Card (for Australia residents only) needs just a $20 minimum balance to be redeemed. The total value of your redemption cannot exceed more than $50 within a 60-day period. Allow for 30 days (not including weekend and holidays) for your redemption to be processed.

Earn Rewards, Even If You Get Screened Out

If you attempt to complete a survey, but are screened out and are unable to do so, you'll still receive a reward for your time.

Refer Your Friends to Earn More

Refer your friends and extended family members to PureProfile and earn $2.00 for each person who completes two campaigns in total, one of which must be completed 30 days after they become a member.

Fast Rewards Processing Times

After requesting your rewards, you will receive them within 30 business days of your request.

Spotify Is Coming!

Pureprofile is working to offer Spotify Premium subscriptions as a reward option in the near future. Stay tuned!

Here to Stay

Pureprofile is one of the web's oldest survey panels, at over a decade old. Although they originate in Australia, they have over one million members worldwide and continue to grow. Some of their members have participated as long as Pureprofile has existed!

Eligibility: International members accepted, 13+

Pureprofile Reviews (87)

5 Star Reviews (17)
4 Star Reviews (12)
3 Star Reviews (10)
2 Star Reviews (12)
1 Star Reviews (36)

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Your Pureprofile account has been debited

September 11, 2019 by Bruce from Australia

Just had a couple of debits to my account because I allegedly provided poor quality responses to a couple of surveys I completed. What can I say .... noting the Company has posted a $700K loss for 2019 and it's further increased its debt facility. Must be looking for some extra revenue.

Slack and rude

February 24, 2019 by Aaron from New Zealand

Last year everything was perfect! 3-4 days wait for rewards. This year it seems they have got more slack. This is the 11th day since I redeemed my points for my PayPal reward. I have been told it now takes 10 days. Obviously this is not true. Their replies have also been extremely snarky and utterly rude.

Survey are rare but overall an ok site

January 16, 2019 by Alan from United Kingdom

Worth a look. Can generally trust the panel and the surveys are interesting and wide ranging. My only criticism is that you can be many weeks between appropriate survey opportunities.

Edit: I am getting increasingly frustrated with this panel and just completed a 15 minute study for a PHD study which I completed fully with considered and correct responses for attention checker question but was still not paid. This is either inappropriately pulled distorting a vital study area or site just not paying a submitted submission. I will be leaving panel as this frequently happens

Waste of time

December 23, 2018 by Ian from Australia

This group will give you plenty of opportunities to participate in surveys. They will send you dozens of surveys every week and encourage you to participate. But DO NOT under any circumstances, try to collect your earnings. I have tried to collect the $50 accumulated from completing many (mindless) surveys, but nothing happens. I tried contacting the organisation itself - where one site says they will respond within 72 hours, and another says they'll respond in 3 working days. However there has been no response to my queries. It looks like I have spent time doing surveys for nothing.

Avoid this organisation like the plague it is!!!

absolutely childish

November 7, 2018 by Taz from New Zealand

these people are so unprofessional, i had a problem redeeming like everyone so i messaged them explaining in detail what was wrong with their process and that i didn't want the "sales speech" on what to do and all they did was that, paragraph after paragraph of info that was readily accessible on their site. Not a helpful person at all and quite clearly didn't read my message or couldn't read my PLAIN ENGLISH message. My irritated reply at their total lack of customer service was to point this out so they replied with the same unhelpful crap again. at no point did they try to fix the problem. called them a moron and idiot and asked for a manager. days later all the manager did was misread my message again so i said they were as useless as the first person.

i get told that i'm unprofessional not that im in their profession and i will not be dictated as to how i speak. at no point did i use swear words yet they childishly block me and refuse to give me my $50 that i've honestly earned. i just want to terminate my account with these pathetic people and take my redemption but they wont even let me do that..
DO NOT JOIN PUREPROFILE as i believe their surveys are often quite biased and force you to choose selections that they want the outcome to be which isn't giving your opinion.