Toluna is a worldwide survey community which is owned and operated by market research powerhouse, Toluna Group. Toluna has millions of survey members who participate in a variety of market research opportunities and influence the future of the biggest brands worldwide!
Rewards for Surveys
Toluna offers an extensive rewards catalogue.
Gift certificates and PayPal payments - Toluna offers a substantial selection of gift certificates to retailers including Amazon, Starbucks, Wal-Mart, iTunes, Tango, Best Buy, Target, and more. Gift certificate values start at 30,000 points, or $10. PayPal payments start at 90,000 points ($30). You can also request a $25 check with 75,000 points These amounts are stated for Toluna USA, and may vary slightly by region.
Toluna Gifties - The Gifties program is essentially an instant win game where a small number of points can be exchanged for a chance to win a prize. Each Giftie represents an actual item that can become real if you are a winner. Winners are chosen at random, and bidding on Gifties does not guarantee winning them.
Sweepstakes - Toluna offers monthly draws for thousands of dollars in cash and items such as electronics whose entries can be redeemed for a relatively small number of points. Note that sweepstakes draws are not available in all regions.
Toluna states on their website that it can take up to 8 weeks for delivery of rewards after they've been requested. However, many members seem to receive virtual gift cards and PayPal payments within a few days of request.
Number of Points Per Survey
The number of points will vary per survey and is based on things like the length and complexity of the survey. That said, successful survey completions can award anywhere from 15 - 20,000 points each.
New Member Bonus
New members to the Toluna community will automatically have 500 points deposited into their accounts.
Product Testing Opportunities
Toluna offers its members the opportunity to test products from home. Members can apply to test the products they find the most interesting. Product tests can be for things such as makeup, toothbrushes, deodorant, and more. Users participating in product tests can keep the product and are asked to provide their feedback using it.
Additional Ways to Earn Points
Besides participating in online surveys, members of Toluna can earn additional points by participating in sponsored mini-polls (typically a yes/no question for 15 points), filling out profile surveys (worth 100 points each) and by referring friends (500 points per referral).
Get Involved in the Toluna Community
There are a variety of options to browse if you would like to become a part of the Toluna community.
Download the Toluna App
Access your profile from anywhere and stay up to date on the hottest research opportunities. The Toluna app offers features like snapping photos while on the go and easily creating quick polls. Download from Google Play or The App Store.
Eligibility: Residents worldwide 13+
This is one of the first survey panels I've joined. Been with them since about December. One of the first things I'll complain about is that they limit you to how many survey attempts you can make in a day, several times I've hit that roadblock with them. And I just shrug and move on to another panel, but I could be earning a lot more if they didn't have that limit. The other thing I'll complain about is their rewards, they have things like, $10 petco gift card, 3 month hulu subscription, $25 walmart gift card, $30 paypal payment, and $50 amazon or target gift cards. So what's the problem you might ask? Well I find it odd, that they limit each reward to ONLY those amounts. Like say you want $50 for petco, you'd have to order 5 gift cards because they only have $10 gift cards for petco. And if you want something, like for amazon, you have to save up for $50 cause they only have $50 gift cards for amazon. Other survey panels will give you a choice of what amount you want, like say they have walmart gift cards, you can choose if you want like $5, $15, $25, $50, $100 for your gift card (that is if you have enough points). So I just find it odd that they have their rewards set up like that. I've earned enough to cash out but I'm too indecisive to pick, plus I'm also kinda just saving up for a rainy day/or when I really want something. Hopefully I won't run into any problems when I do cash out. I've earned about $50 in 2-3 months or so, which isn't bad but I've since discovered there's other panels that pay better for the time, so I've kinda leaned away from using them. But not just because of that, recently they've changed their website, and I'm not sure if it was that or something else, cause I tried using their mobile app around the same time they updated and unfortunately I can't do surveys on it because part of the screen is broken on my tablet. So I wasn't able to use their app to the full extent, cause the app won't rotate. And ever since then, while accessing the panel on my laptop, I click on a survey and it'll say something to the effect of "you need to be on a mobile device to take this survey", almost every time now. And I can't use their app until I get a new tablet, so this is pretty frustrating. This is the main reason why my survey taking on their site has come to an almost complete halt, maybe I'll try again but the last few times I kept getting told that I need to use a mobile device for the survey and I just can't do that right now. It's really frustrating.
The screenout rate is very high and points per survey is around 3000 points. To cashout for paypal, you need 185000 points (35 pounds) and it takes a lot longer compared to other panels.
Having been a member for many years I redeemed for £10 M&S Voucher way back in January 1st 2017 and still yet to receive it after many messages to and throw between myself and Toluna its still not been resolved they are saying they have supplier issues well I asked for an alternative and they said there system won't let them or cancel my original order either its beyond a joke so now I have took to Twitter to vent my frustrations and called there head office in London to no avail!! Its a joke company!!
As commented by many other reviewers recently (Feb/Mar 2017), Toluna are becoming one of the worse survey companies.
Their recompense at first seems great (wow, 2400 points) but then when you go to cash in you find that in reality they are paying about 50% of the rate paid by Valued Opinions, Global TestMarket & My Survey
Then, when you consider the time to actually get your reward paid it becomes absurd and barely worth the time.
Valued Opinions and even the Dreaded "My Survey" can manage in less than a week, so why does it take Toluna more than a month?
I complained about a 5 week delay and was told "It takes up to 8 weeks to dispatch payments because we have many requests and we process the rewards periodically. Therefore, the processing date depends on the number of requests we have, the number of vouchers that need to be processed, the batch they came in, different suppliers for different voucher types, etc"
I can't believe that they have that many more (or if even the same number) of cashin requests as their competitors, it just shows their disregard for their panelists, it's a shame they don't apply their favourite email subject line "Take a few minutes and be part of the change!" to the reimbursement side.
I really wonder whether I can be bothered to remain on their books, I certainly would advise any prospective joiners to seriously consider the sense in joining!
I've been a member for about a year now, but I never said I was an active member. Toluna has never been a favorite for me because of the following:
1. Their surveys are easy to disqualify from.
2. They have rewards that are way too high-priced.
3. When you complete a survey, your points won't come in until about 6 weeks has passed or when the survey has ended officially.
4. Their "gifties" are okay to the people who like to bet their points on a prize that they have a chance of winning. (1/1,000) -- (Exaggeration.. Who knows? Maybe it's true.)
5. When you redeem for a prize, you don't get an email with the gift card. You have to check in your account. (This may have changed. I will update if it has.)
Overall, yes, I have gotten paid from them, but the payout was about 6-8 weeks for me. Not the most impressive, but according to my terms, they are still a legit site, but if you had to pick only one survey panel to work with, I wouldn't pick this one.
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