Toluna Influencers Reviews and Features

Toluna Influencers website screenshot

Toluna Influencers

21 River Road, Wilton, Connecticut  06897 US
Tel: 1 (972) 732 7323   Contact:
Operated by: Toluna Group

Quick Overview:
Rewards Offered: Cash paid via PayPal Amazon gift cards Best Buy gift cards iTunes gift cards Starbucks gift cards Target gift cards Walmart gift cards Movie vouchers Reward Link Restaurant gift cards Retail e-vouchers Sweepstakes entries
Member Opportunities: Online surveys Mobile surveys Mobile app Daily surveys Video surveys Diary surveys Teen surveys Refer-a-friend program
Redeeming Rewards: Minimum of 30,000 ($10) worth of points required in account in order to request rewards.
Similar Panels: Opinion Outpost, Branded Surveys, Opini

Toluna Influencers is a worldwide survey community which is owned and operated by market research powerhouse, Toluna Group. Toluna Influencers has millions of survey members who participate in a variety of market research opportunities and influence the future of the biggest brands worldwide!

Payment and Rewards

New Member Bonus

New members to the Toluna Influencers community will automatically have 500 points deposited into their accounts. If you invite new members and they join Toluna, you’ll also be awarded 500 points per person!

Rewards for Surveys

Toluna Influencers offers an extensive rewards catalog.

  • Gift certificates and PayPal payments - Toluna Influencers offers a substantial selection of gift certificates to retailers including Amazon, Starbucks, Walmart, iTunes, Tango, Best Buy, Target, and even Bitcoin! Gift certificate values start at 30,000 points, or $10. PayPal payments start at 95,000 points ($30). These amounts are stated for Toluna USA, and may vary slightly by region.
  • Sweepstakes - Toluna Influencers offers monthly draws for thousands of dollars in cash and items such as electronics whose entries can be redeemed for a relatively small number of points. The Toluna Millionaire Sweepstakes offers a daily draw for 1,000,000 to active Toluna Influencers members. You can earn entry by participating in surveys or by purchasing entry via the reward center for 500 points. Note that sweepstakes draws are not available in all regions.
Visit Toluna's website

Survey Taking Experience

Additional Ways to Earn Points

Besides participating in online surveys, members of Toluna Influencers can earn additional points by participating in sponsored mini-polls (typically a yes/no question for 15 points), filling out profile surveys (worth 100 points each) and by referring friends (500 points per referral).

Number of Points Per Survey

The number of points will vary per survey and is based on things like the length and complexity of the survey. That said, successful survey completions can award anywhere from 15 - 50,000 points each, and special surveys could offer even more!

Rewards Process

Toluna Influencers states on their website that it can take up to 8 weeks for delivery of rewards after they've been requested. However, many members receive virtual gift cards and PayPal payments within a couple weeks of request. All rewards are redeemed through Toluna Influencers' “Rewards Center” from the community menu on your profile. As stated above, rewards include gift cards to Best Buy, Groupon,, Redbox, PayPal, The Cheesecake Factory and more. When points are awarded, they are valid for 12 months.

Visit Toluna's website

Community Features

Getting Involved with Toluna Influencers

There are a variety of options to browse if you would like to become a part of the Toluna Influencers community.

  • Topics: Answer a variety of exciting questions on interesting and sometimes even humorous topics!
  • Battles: Give your opinions on a battle of products or subjects, i.e. Which do you prefer, a treadmill or elliptical?
  • Thumb It: Provide a "like" or a "thumbs up" on products or subjects that you enjoy, i.e. Would you give a thumbs up to the act of napping?

Download the Toluna Influencers App

Access your profile from anywhere and stay up to date on the hottest research opportunities. The Toluna Influencers app offers features like snapping photos while on the go and easily creating quick polls. Download from Google Play or the App Store.

Eligibility: Residents worldwide 13+

Joining Bonus! Toluna is currently offering a 500 point sign up bonus to new members. Click here to claim your bonus!

Toluna Influencers Reviews (470)

5 Star Reviews (84)
4 Star Reviews (61)
3 Star Reviews (31)
2 Star Reviews (61)
1 Star Reviews (233)

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Slow Process

April 7, 2020 by Fraser from United Kingdom

Takes forever to get to the payment threshold and then takes a while to get the actual payment. Very slow process but payment does eventually arrive.

April 2020 UPDATE: Payments are a lot faster now. Usually within 2 weeks.

No surveys??

April 3, 2020 by Isabella from United States

Why have most surveys stopped giving points? Sweepstakes entries aren't a good reward.

Right at this time when it is most needed for a lot of people, I have an older account and wanted to use the website again during these hard times but much to my surprise surveys have stopped giving points?? Why is this? Please change it back as this one of the best websites. It is impossible to gain points as it is right now.

Toluna Influencers responded to this review on April 6, 2020

Hello Isabella,

Thank you for sharing your review.

We are aware that currently some of the surveys on our site show up with prize draw entry as incentive, instead of the usual points. This has been just a temporary bug and we sincerely apologize for the inconvenience caused.Our Technical Team has been working around the clock and has successfully managed to fix this issue.

You do not need to worry as now that the issue has been fixed you should soon see the correct participation status in your account and receive all the points for the surveys that you completed.
Nothing has changed in terms of survey rewards, we continue to offer points as usual, besides the prize draws.

If you have any other questions, please do not hesitate to reach us at and our support team will be glad to assist you!

Best wishes,
Toluna Team

March 17, 2020 by Rommel from Philippines

Very often surveys are really hard to earn points even in the game content too much lower prizes and lower points reward even in surveys.

Toluna Influencers responded to this review on March 18, 2020

Hello Rommel,

Thank you for for sharing your thoughts. We sincerely regret hearing you are not happy with your experience and we'd like the opportunity to change it for the better!

A point often overlooked by our Influencers is their profile surveys. Having all your profile surveys completed means you will receive more and better targeted survey invitations, with the highest chances to qualify.

Survey incentives vary based on the theme, complexity of the study, length of interview, etc, hence a complex survey will be awarded with a higher number of points than a very quick and simple one.

While engaging initiatives organized by our Community Managers such as contests and games allow you to earn bonus points, surveys remain the most rewarding.

If you have any other queries or concerns, do not hesitate to submit a ticket at and our helpdesk team will happily assist you.

Best wishes,
Toluna Team

March 7, 2020 by Tracee from Canada

Love the fact that at Toluna you can take a break from surveys and play some pretty neat games.

Toluna Influencers responded to this review on March 9, 2020

Hi Tracee,

Thank you so much for your wonderful review, it made our day! :)

We are thrilled to hear you enjoy our Games! Did you know you can also earn bonus points if you create quality content or participate in contests launched by TolunaTeam? Check out all the available options on and make sure to follow the official TolunaTeam account!

We are looking forward to seeing you on our site!

Best wishes,
Payment Takes Too Long

March 4, 2020 by Barry from United States

I like Toluna, but when you cash in for a PayPal reward, it should not take 3 weeks to get your payment. I am with other survey sites, and when I cash in for PayPal I receive it within 48 hours. We spend months accumulating points to cash out, then get disappointed when we have to wait so long for our reward. I think it is unprofessional myself. Update on my review. So it has been over a week now, so her response has done nothing to resolve the issue. I sent a notice to them on their online platform for the information she requested, but once again they are very slow responding.

Toluna Influencers responded to this review on March 5, 2020

Hello Barry,

Thank you for taking the time to leave this update. I am sorry to hear that you did not find our initial response to your review helpful.

We want to assure you that we take each of our members' issues seriously and we answer their inquiries as fast as possible while simultaneously taking the time to provide quality information. I have checked the Follow-up ticket you have created on the 3rd of March and I can confirm that our colleague Katy has replied to you and has provided a thorough explanation of your current situation. In case you did not see Katy's reply, I urge you to check your email inbox or log into your account, go to "", "My Tickets" and you will see the response posted on the 4th of March, 2020.

If you have questions or additional comments, do not hesitate to re-open the ticket as we are always available to help you.

Best wishes,
Team Toluna