Toluna Influencers Reviews and Features

Toluna Influencers website screenshot

Toluna Influencers

21 River Road, Wilton, Connecticut  06897 US
Tel: 1 (972) 732 7323   Contact:
Operated by: Toluna Group

Quick Overview:
Rewards Offered: Cash paid via PayPal Amazon gift cards Best Buy gift cards iTunes gift cards Starbucks gift cards Target gift cards Walmart gift cards Movie vouchers Reward Link Restaurant gift cards Retail e-vouchers Sweepstakes entries
Member Opportunities: Online surveys Mobile surveys Mobile app Daily surveys Video surveys Diary surveys Teen surveys Refer-a-friend program
Redeeming Rewards: Minimum of 30,000 ($10) worth of points required in account in order to request rewards.
Similar Panels: Opinion Outpost, Branded Surveys, Opini

Toluna Influencers is a worldwide survey community which is owned and operated by market research powerhouse, Toluna Group. Toluna Influencers has millions of survey members who participate in a variety of market research opportunities and influence the future of the biggest brands worldwide!

Payment and Rewards

New Member Bonus

New members to the Toluna Influencers community will automatically have 500 points deposited into their accounts. If you invite new members and they join Toluna, you’ll also be awarded 500 points per person!

Rewards for Surveys

Toluna Influencers offers an extensive rewards catalog.

  • Gift certificates and PayPal payments - Toluna Influencers offers a substantial selection of gift certificates to retailers including Amazon, Starbucks, Walmart, iTunes, Tango, Best Buy, Target, and even Bitcoin! Gift certificate values start at 30,000 points, or $10. PayPal payments start at 90,000 points ($30). These amounts are stated for Toluna USA, and may vary slightly by region.
  • Sweepstakes - Toluna Influencers offers monthly draws for thousands of dollars in cash and items such as electronics whose entries can be redeemed for a relatively small number of points. The Toluna Millionaire Sweepstakes offers a daily draw for 1,000,000 to active Toluna Influencers members. You can earn entry by participating in surveys or by purchasing entry via the reward center for 500 points. Note that sweepstakes draws are not available in all regions.
Visit Toluna's website

Survey Taking Experience

Additional Ways to Earn Points

Besides participating in online surveys, members of Toluna Influencers can earn additional points by participating in sponsored mini-polls (typically a yes/no question for 15 points), filling out profile surveys (worth 100 points each) and by referring friends (500 points per referral).

Number of Points Per Survey

The number of points will vary per survey and is based on things like the length and complexity of the survey. That said, successful survey completions can award anywhere from 15 - 50,000 points each, and special surveys could offer even more!

Rewards Process

Toluna Influencers states on their website that it can take up to 8 weeks for delivery of rewards after they've been requested. However, many members receive virtual gift cards and PayPal payments within a couple weeks of request. All rewards are redeemed through Toluna Influencers' “Rewards Center” from the community menu on your profile. As stated above, rewards include gift cards to Best Buy, Groupon,, Redbox, PayPal, The Cheesecake Factory and more. When points are awarded, they are valid for 12 months.

Visit Toluna's website

Community Features

Getting Involved with Toluna Influencers

There are a variety of options to browse if you would like to become a part of the Toluna Influencers community.

  • Topics: Answer a variety of exciting questions on interesting and sometimes even humorous topics!
  • Battles: Give your opinions on a battle of products or subjects, i.e. Which do you prefer, a treadmill or elliptical?
  • Thumb It: Provide a "like" or a "thumbs up" on products or subjects that you enjoy, i.e. Would you give a thumbs up to the act of napping?

Download the Toluna Influencers App

Access your profile from anywhere and stay up to date on the hottest research opportunities. The Toluna Influencers app offers features like snapping photos while on the go and easily creating quick polls. Download from Google Play or the App Store.

Eligibility: Residents worldwide 13+

Toluna Influencers Reviews (442)

5 Star Reviews (76)
4 Star Reviews (59)
3 Star Reviews (30)
2 Star Reviews (54)
1 Star Reviews (223)

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Good luck getting help

October 18, 2019 by Joni from United States

I just took two survey from their site and they both said,
"Error! You have accessed this page in error. Please feel free to take another survey or participate in polls and discussions to earn bonus points." I was almost done with those surveys and since it was from their site and not an email invite, I don't have survey numbers to get my points. I just jumps to the survey. The history does not even have those numbers. As you can see, there is also not a dedicated email address to help. They got their information and I got nothing.

Too many points needed for redemeption

October 14, 2019 by Scott from United States

Too many points needed to redeem points. Other sites are better at this.

Toluna Influencers responded to this review on October 15, 2019

Hi Scott,

Thank you for sharing your feedback. We are sorry to hear that your experience was not as expected.

At the moment, we have many rewards available - don’t hesitate to check them out at We offer various options at different thresholds so that both very active members as well as the ones who are active less frequently can easily request a reward.
As we always strive to shape the Toluna experience based on our influencers’ feedback and needs, starting this year we have dramatically speeded up our delivery time and most of the rewards are now processed within just a few days.

Did you know that Toluna also allows you to earn points by voting on sponsored polls, playing games, creating quality content or participating in contests launched by Toluna Team? Check out all the available options on and make sure to follow the official TolunaTeam account – TolunaTeam.

Our support team also remains at your disposal if you have any inquiries. Simply submit a ticket at and provide as many relevant details as possible so that our colleagues may assist you accordingly.

Best wishes,
Toluna Team
Excellent survey site

October 7, 2019 by Ronald from United States

Great site with lots of surveys. Great rewards too. They even have bitcoin as one of the rewards you can get. I collected the $20 bitcoins reward twice!

Toluna Influencers responded to this review on October 8, 2019

Hi Ronald,

Thank you so much for your great review! We really appreciate you shared your experience with everyone!

We’re thrilled to hear that you enjoy our research studies! We always try to bring forth new and exciting opportunities for our influencers. We encourage you to also go check all the features available on our site - you can also create quality content or participate in games and contests, to earn more points while having fun at the same time! Did you know that we also have a Toluna magazine , where you can find interesting news, fun facts and updates from the community? Go check it out at!

We are looking forward to seeing you on!

Warm wishes,
Toluna Team
Excellent Opportunity!

October 5, 2019 by Ernest from United States

Toluna is an excellent forum to share my views and to earn points for gift cards at stores that I use every week. Many different levels of gift cards are offered, as are PayPal payments. Toluna is fair with plenty of opportunities.

Toluna Influencers responded to this review on October 7, 2019

Hi Ernest,

Thank you for sharing your feedback with us! Our team will be very happy to read about your excitement.

Please feel free to share your experience with your friends and virtual friends, as well. We’d be happy to welcome them in our influencers community!

Thanks again for your kind words and we look forward to seeing you on!

Best wishes,
Toluna Team

October 4, 2019 by Betsy from United States

I have been using Toluna for a few months now. I have cashed out once for 2 gift cards. I could cash out again but I am saving my points until I earn more. I get a few surveys each day. It takes a while to earn points. The community is fun to interact with and there are ways to earn points outside of just doing surveys.

Toluna Influencers responded to this review on October 7, 2019

Hi Betsy,

Thank you for taking the time to send us your review, your feedback is much appreciated!

We are glad to hear that you enjoy the Toluna Influencers Community and all the features we have on the site! Your review reaffirms the hard work we put in every day to offer the best experience to our influencers. That is very important to us and your nice words are very rewarding!

Thank you again for sharing your feedback with us and the community! See you soon on!

Best wishes,
Toluna Team