Toluna Influencers Reviews and Features

Toluna Influencers website screenshot

Toluna Influencers

21 River Road, Wilton, Connecticut  06897 US
Tel: 1 (972) 732 7323   Contact:
Operated by: Toluna Group


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Minimum of 30,000 points ($10) required to request a reward.

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SITES LIKE Toluna Influencers

Branded Surveys, TGM Panel, Opinion Outpost

Toluna Influencers is a paid surveys site that offers users the opportunity to answer online surveys in exchange for rewards including cash and gift cards. It has grown to become one of the most established and popular online survey websites around.

People from all over the world are invited to join their community to voice their opinions for cash.

How Toluna Influencers Works

toluna influencers website

Create an account for 500 free points

With Toluna Influencers, creating an account takes only minutes. To create an account, answer a nine-question survey about yourself; your name, date of birth, gender, country of residence, zip code, desired password and mobile number (this is optional). Confirm your account by clicking the e-mail link and receive an instant 500 point credit to your account.

Take interesting surveys to earn rewards

Toluna offers their members surveys every day that are on a wide array of subjects including large consumer brands, your habits, and the environment you live in. Your opinions will directly impact companies and how they market, distribute or advertise new products and services to consumers like you.

Fill out the profilers for more points

When you first log into your account, you will be asked to complete the profile surveys (though this is optional). These short surveys are designed to help better match you to surveys so that you're primarily sent surveys you will qualify for. For every completed profile survey you complete, you will be awarded 100 points. You can update your profile surveys every 6 months to earn more points.

Payment and Rewards

toluna influencers rewards

How to Redeem Points

Upon joining and completing surveys and participating in games and other point-awarding activities, you will be credited with points. Once you have earned a minimum of 30,000 points ($10.00 worth), you can redeem your points for a selection of prizes.

Rewards Options

Toluna Influencers offers an extensive rewards catalog. When you're ready to request a cash out from your Toluna Influencers account, click the Rewards button and choose from a wide variety of options:

  • PayPal payments - with 65,000 points in your account, you can request a $20.00 PayPal cash payment.
  • e-Gift cards - choose from a wide variety of digital gift cards, including Amazon, Boston Pizza, Apple, Starbucks, and many more. Gift cards can be redeemed with as few as 30,000 points ($10.00).
  • bitcoin - receive $30 USD in Bitcoin in exchange for 114,000 points, awarded via mybitcards.

Note that rewards options will vary based on your country of residence.

Toluna Points Value: 3,000 Points = $1.00 (though this varies slightly per reward chosen). Therefore, 30 points = $0.01.

Rewards Processing Times

Upon requesting a reward, it can take up to 3 weeks for it to be delivered. All rewards are digital in nature (PayPal or bitcoin cash and e-gift cards), so ensure you monitor your inbox closely after requesting a reward to ensure you don't miss it!

Visit Toluna's website 

Survey Taking Experience

toluna influencers surveys

Start taking surveys

The Surveys tab in your account will display a list of online surveys ready for you to fill out. You can choose to view surveys by Priority Surveys (which are recommended for you), Quick Surveys (short surveys), or by Premium Surveys (surveys that award more points than usual).

Every survey will display the estimated length of time it will take to complete, the topic of the survey, as well as how many points you will receive for completing it. Some surveys may offer a unique experience such as being a video survey or a diary style survey.

Points Earned Per Survey

The number of points you will earn per survey completion will vary and is based on things like the length and complexity of the survey. However, successful online survey completions typically award anywhere from 15 - 50,000 points each, and special surveys could offer even more.

Points Expiry

When points are credited to your account, they remain valid for 16 months. If after this period your points have not been used, they will automatically expire and be deleted from your account. Your points will not expire all at once; instead, points will expire 16 months after you originally earned them, so be sure to regularly redeem your points for rewards.

Visit the Toluna Influencer's website 

Community Features

toluna influencers app

Download the Toluna Influencers App

Access your profile from anywhere and stay up to date on the hottest research opportunities with the Toluna Influencers app. With over 5 million downloads, the app offers features like snapping photos while on the go, accessing your account information and redeeming rewards straight from your phone. Download it for free from Google Play or the App Store.

Additional ways to earn points

Besides participating in online surveys and referring friends, you can earn points by participating in the following activities:

  • Quick Votes - participate in the quick daily poll to earn an easy 15 points and see how fellow community members have voted! Also called My Sponsored Polls.
  • Games - play fun games such as answering trivia questions to earn bonus points.
toluna influencers daily wheel
  • Spin the Daily Wheel - every day, you can spin the daily wheel to win up to 1000 free points. There are 8 different spots on the wheel which you can land on: Better luck next time, 40 points, 80 points, 100 points, 200 points, 300 points, 500 points, and 1000 points. This is a great way to easily earn free points.

Refer-a-friend program

Under the 'Refer-a-Friend' tab located in the Account section of your dashboard, you will find your unique referral link which you can share with friends and extended family to invite them to the Toluna community. Receive 500 points credited to your account for every friend you refer, up to a maximum of 10 referrals per month.

Is Toluna Influencers Legit or Scam?

toluna influencers legit or scam

Is Toluna Influencers legit?

Toluna Influencers is a safe, legitimate website. It is not a scam, and has over 21 million users in 50 countries that have taken their surveys for over 20 years. Toluna Influencers is owned and operated by market research powerhouse, Toluna Group, and works with some of the biggest brands worldwide. Although your experience with the site may differ from that of other survey takers, Toluna Influencers is not a scam website. It is well-known for being a survey site that places a strong emphasis on community, making it a popular choice.

Eligibility: Residents worldwide 13+

Joining Bonus! Toluna is currently offering a 500 point sign up bonus to new members, plus an additional bonus of 100 points per profile survey. » Click here to claim your bonus!

Toluna Influencers Reviews (579)

5 Star Reviews (101) 17.4
4 Star Reviews (70) 12.1
3 Star Reviews (45) 7.8
2 Star Reviews (66) 11.4
1 Star Reviews (297) 51.3

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Have been waiting nearly 3wks

May 16, 2024 by Lor from United States

Have been waiting since 4/30 for a lousy 10$ paypal. Ridiculous

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Toluna Influencers responded to this review on May 24, 2024

Hello Lor,

We're terribly sorry to hear about your negative Toluna experience.

We'd love to take a closer look at this situation; please get in touch with us via the app's contact form or at and report your issue in detail, our team will get back to you as soon as possible.

Thank you very much,
Toluna Team
Missing money

May 14, 2024 by Jamie from United Kingdom

I cashed out on the 29 January and still no payment received they say it will take 1-3 weeks for payment and it’s been 3 weeks now still no money.

Toluna Influencers reply logo

Toluna Influencers responded to this review on May 15, 2024

Hello Jamie,

So sorry to hear about your negative experience.

We'd love to take a closer look at any and all of your concerns, so don't hesitate to get in touch with us via the app's contact form or at and report your issue in detail. Our team will get back to you as soon as possible.

Thank you!
Toluna Team
service issue

April 10, 2024 by meera from India

hello viewers
This is a survey website. They give points per every survey answered and completed. Surveys range from 5-30 minutes and take time to complete. I had completed enough surveys to have enough points to exchange for money, or gift card, and then my account was suspended. They refuse to credit my points. I was working on this for a month, and they give me no reason as to why.

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Toluna Influencers responded to this review on April 11, 2024

We sincerely regret hearing about your negative experience.

In order for us to take a closer look at this situation and provide some clarity, kindly email us via [email protected].

Toluna Team
Very Slow Progress Towards Payout

March 9, 2024 by Drew from United States

I've been with them for a couple of years now, haven't had any problems so far, but it's taken the better part of a year just to earn 35k points for a $10 PayPal deposit (which was posted within a few days). I do get a few notifications each day that there's a new survey opportunity, however, the vast majority of the time I either don't qualify, or oops, there aren't any surveys after all. Maybe a third to half of the time, I'll be told I don't qualify only after spending 15 or more minutes doing what I thought was the survey itself. At least they usually give a few dozen points for compensation whenever you don't qualify. Overall, it takes far too long just to get ten bucks and I'm not interested in the gift cards, and I'm tired of constantly getting notices of new surveys that generally turn out to be a waste of my time. This one's not for me, and I recommend anyone wanting to try them go in with low expectations.

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Toluna Influencers responded to this review on March 20, 2024

Thank you for sharing your feedback with us. We are sorry to hear that the Toluna experience has not been as good for you as we would have wished.

As each survey we offer is targeted towards a very specific demographic, you might not always qualify. To minimize your chances of being disqualified from our studies, please keep all your Profile Surveys completed and updated every six months.

If you wish to report an issue or simply check your participation status in a survey, please don't hesitate to reach out to us at, provide as many relevant details as possible (for example a screenshot and the survey number) and we will gladly assist you. We'd very much appreciate if you have any recommendations/suggestions for us to get 5-star rating!

poorly paid

March 8, 2024 by Piotr from Poland

A huge number of surveys, but poorly paid, long waits for payments. Sometimes problems with website - support can't help.

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Toluna Influencers responded to this review on March 20, 2024

We apologize for this experience and we would need to speak with you to better understand the problem you encountered.

Please contact us at so we can help resolve this issue!

Thank you,