Toluna Influencers Reviews and Features

Toluna Influencers website screenshot

Toluna Influencers

21 River Road, Wilton, Connecticut  06897 US
Tel: 1 (972) 732 7323   Contact:
Operated by: Toluna Group


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Minimum of 30,000 points ($10) required to request a reward.

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SITES LIKE Toluna Influencers

Branded Surveys, TGM Panel, Opinion Outpost

Toluna Influencers is a paid surveys site that offers users the opportunity to answer online surveys in exchange for rewards including cash and gift cards. It has grown to become one of the most established and popular online survey websites around.

People from all over the world are invited to join their community to voice their opinions for cash.

How Toluna Influencers Works

toluna influencers website

Create an account for 500 free points

With Toluna Influencers, creating an account takes only minutes. To create an account, answer a nine-question survey about yourself; your name, date of birth, gender, country of residence, zip code, desired password and mobile number (this is optional). Confirm your account by clicking the e-mail link and receive an instant 500 point credit to your account.

Take interesting surveys to earn rewards

Toluna offers their members surveys every day that are on a wide array of subjects including large consumer brands, your habits, and the environment you live in. Your opinions will directly impact companies and how they market, distribute or advertise new products and services to consumers like you.

Fill out the profilers for more points

When you first log into your account, you will be asked to complete the profile surveys (though this is optional). These short surveys are designed to help better match you to surveys so that you're primarily sent surveys you will qualify for. For every completed profile survey you complete, you will be awarded 100 points. You can update your profile surveys every 6 months to earn more points.

Payment and Rewards

toluna influencers rewards

How to Redeem Points

Upon joining and completing surveys and participating in games and other point-awarding activities, you will be credited with points. Once you have earned a minimum of 30,000 points ($10.00 worth), you can redeem your points for a selection of prizes.

Rewards Options

Toluna Influencers offers an extensive rewards catalog. When you're ready to request a cash out from your Toluna Influencers account, click the Rewards button and choose from a wide variety of options:

  • PayPal payments - with 65,000 points in your account, you can request a $20.00 PayPal cash payment.
  • e-Gift cards - choose from a wide variety of digital gift cards, including Amazon, Boston Pizza, Apple, Starbucks, and many more. Gift cards can be redeemed with as few as 30,000 points ($10.00).
  • bitcoin - receive $30 USD in Bitcoin in exchange for 114,000 points, awarded via mybitcards.

Note that rewards options will vary based on your country of residence.

Toluna Points Value: 3,000 Points = $1.00 (though this varies slightly per reward chosen). Therefore, 30 points = $0.01.

Rewards Processing Times

Upon requesting a reward, it can take up to 3 weeks for it to be delivered. All rewards are digital in nature (PayPal or bitcoin cash and e-gift cards), so ensure you monitor your inbox closely after requesting a reward to ensure you don't miss it!

Visit Toluna's website 

Survey Taking Experience

toluna influencers surveys

Start taking surveys

The Surveys tab in your account will display a list of online surveys ready for you to fill out. You can choose to view surveys by Priority Surveys (which are recommended for you), Quick Surveys (short surveys), or by Premium Surveys (surveys that award more points than usual).

Every survey will display the estimated length of time it will take to complete, the topic of the survey, as well as how many points you will receive for completing it. Some surveys may offer a unique experience such as being a video survey or a diary style survey.

Points Earned Per Survey

The number of points you will earn per survey completion will vary and is based on things like the length and complexity of the survey. However, successful online survey completions typically award anywhere from 15 - 50,000 points each, and special surveys could offer even more.

Points Expiry

When points are credited to your account, they remain valid for 16 months. If after this period your points have not been used, they will automatically expire and be deleted from your account. Your points will not expire all at once; instead, points will expire 16 months after you originally earned them, so be sure to regularly redeem your points for rewards.

Visit the Toluna Influencer's website 

Community Features

toluna influencers app

Download the Toluna Influencers App

Access your profile from anywhere and stay up to date on the hottest research opportunities with the Toluna Influencers app. With over 5 million downloads, the app offers features like snapping photos while on the go, accessing your account information and redeeming rewards straight from your phone. Download it for free from Google Play or the App Store.

Additional ways to earn points

Besides participating in online surveys and referring friends, you can earn points by participating in the following activities:

  • Quick Votes - participate in the quick daily poll to earn an easy 15 points and see how fellow community members have voted! Also called My Sponsored Polls.
  • Games - play fun games such as answering trivia questions to earn bonus points.
toluna influencers daily wheel
  • Spin the Daily Wheel - every day, you can spin the daily wheel to win up to 1000 free points. There are 8 different spots on the wheel which you can land on: Better luck next time, 40 points, 80 points, 100 points, 200 points, 300 points, 500 points, and 1000 points. This is a great way to easily earn free points.

Refer-a-friend program

Under the 'Refer-a-Friend' tab located in the Account section of your dashboard, you will find your unique referral link which you can share with friends and extended family to invite them to the Toluna community. Receive 500 points credited to your account for every friend you refer, up to a maximum of 10 referrals per month.

Is Toluna Influencers Legit or Scam?

toluna influencers legit or scam

Is Toluna Influencers legit?

Toluna Influencers is a safe, legitimate website. It is not a scam, and has over 21 million users in 50 countries that have taken their surveys for over 20 years. Toluna Influencers is owned and operated by market research powerhouse, Toluna Group, and works with some of the biggest brands worldwide. Although your experience with the site may differ from that of other survey takers, Toluna Influencers is not a scam website. It is well-known for being a survey site that places a strong emphasis on community, making it a popular choice.

Eligibility: Residents worldwide 13+

Joining Bonus! Toluna is currently offering a 500 point sign up bonus to new members, plus an additional bonus of 100 points per profile survey. » Click here to claim your bonus!

Toluna Influencers Reviews (579)

5 Star Reviews (101) 17.4
4 Star Reviews (70) 12.1
3 Star Reviews (45) 7.8
2 Star Reviews (66) 11.4
1 Star Reviews (296) 51.1

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service issue

April 10, 2024 by meera from India

hello viewers
This is a survey website. They give points per every survey answered and completed. Surveys range from 5-30 minutes and take time to complete. I had completed enough surveys to have enough points to exchange for money, or gift card, and then my account was suspended. They refuse to credit my points. I was working on this for a month, and they give me no reason as to why.

Toluna Influencers reply logo

Toluna Influencers responded to this review on April 11, 2024

We sincerely regret hearing about your negative experience.

In order for us to take a closer look at this situation and provide some clarity, kindly email us via [email protected].

Toluna Team
Downhill Fast

November 28, 2023 by Madeline from United States

I was a member of this group for almost 15 years, until this latest "upgrade". They arbitrarily suspended a lot of "older" accounts with the excuse about ISP discrepancies. I'm not the only one this happened to. The latest development caused me to cancel my membership.

Toluna Influencers reply logo

Toluna Influencers responded to this review on November 29, 2023

Our influencers' experience & satisfaction are our top priorities and we are truly sorry to see that this unfortunate circumstances created a negative experience for you, Madeline!

In order for us to take a closer look at this situation and provide some clarity, kindly email us via [email protected] using "Survey Police review follow-up" as subject.

Hoping to hear from you soon,
Horrible survey site. RUN, dont walk, away from this company!

November 9, 2023 by dan from United States

Just read the reviews across numerous sites. I was a panelist for years and suddenly, after accumulating over 60,000 points, was unable to access my account. No explanation or notice. After numerous inquires to Customer Service, I finally get an ambiguous non-answer as follows:
"While granular details about this quality report cannot be disclosed in order to protect the integrity of our panel as well as the quality of our research that we give to our clients, we can confirm upon further checking in our database, that the suspension was placed following flags triggered by responses that could not pass our quality checks.

As per the Site's Terms of Use and Membership to which users agree upon registration, we reserved the right to suspend or block access to the site in situations when we concluded that the activity that could jeopardize the quality and legitimacy of survey responses and the security of our panel."

Total load of BS with no specifics. This company likes to use its panelists and then discard them when they've accumulated a lot of points. BTW... when they close your account without notice or explanation... they KEEP your earned rewards! I'm filing complaints with the Better Business Bureau and similar regulatory agencies where this company does business (Ontario and London). My advise is to STAY AWAY. Too many reputable survey companies out there to bother with this shady one!

Toluna Influencers reply logo

Toluna Influencers responded to this review on November 15, 2023

We are terribly sorry to hear about your disheartening experience and we would really appreciate the opportunity to change it for the better!

Please submit a ticket at with the subject 'Survey Police Review - follow up' and share some additional details. We will follow-up on your case as soon as possible!

Toluna Team
MY IP address being 'flagged' again!

October 28, 2023 by June from Australia

After waiting for MONTHS to receive a high reward points survey. They started to flag my IP address as 'fraudulent' again!! Something I had last year with them. I am using Optus secured network, NO VPN, NO any misuse of website but Toluna definitely picks people who 'earned too much' within whatever period.
Any telecom will say it is DEFINITELY the side of who block or blacklist can unlock or unflag. They can't do anything. Their network is secured and the IP address is authentically and LEGITIMATELY assigned to every user. Even they assign a new IP address, the other side can still flag and blacklist it ANYTIME.

Toluna Influencers reply logo

Toluna Influencers responded to this review on October 31, 2023

I regret that you didn't find our responses satisfactory, however, we have presented various details regarding your flagged participations throughout our emails, as well as proposed solutions.

I realize this was an unpleasant experience but at the same time I hope you understand these checks are necessary to secure the quality standards of our panel and only send quality data to our clients.

If there is anything we can do for you, please submit a ticket at and our support team will gladly address your concerns.

All the best,
Same old song and dance

October 3, 2023 by Michele from United States

I received the exact same message as other members. I wasn’t able to log in and after many inquiries I was told it was because I had violated some mystery rules.

How is it possible to only log in when website allows you and complete surveys only when allowed to and still somehow violate their rules?

It conveniently happened when I was owed one reward and was close to a second one?

All this sounds a little too familiar from the other reviews. It has to be a not answering the questions, the answers were never germane to the subject.

What a waste!

Michele H

Toluna Influencers reply logo

Toluna Influencers responded to this review on October 16, 2023

We sincerely regret hearing about your negative experience, Michele!

In order for us to take a closer look at this situation and provide some clarity, kindly email us via [email protected] using 'Survey Police review follow-up' as subject.

Thank you for your cooperation,