Toluna Influencers Reviews and Features

Toluna Influencers website screenshot

Toluna Influencers

21 River Road, Wilton, Connecticut  06897 US
Tel: 1 (972) 732 7323   Contact:
Operated by: Toluna Group

Toluna Influencers Quick Overview:
Rewards Offered: Cash paid via PayPal Amazon gift cards Best Buy gift cards iTunes gift cards Starbucks gift cards Target gift cards Walmart gift cards Movie vouchers Reward Link Restaurant gift cards Retail e-vouchers Sweepstakes entries
Member Opportunities: Online surveys Mobile surveys Mobile app Daily surveys Video surveys Diary surveys Teen surveys Refer-a-friend program
Redeeming Rewards: Minimum of 30,000 ($10) worth of points required in account in order to request rewards.
Similar Panels: Opinion Outpost, Branded Surveys, TGM Panel

Toluna Influencers is a worldwide survey community which is owned and operated by market research powerhouse, Toluna Group. Toluna Influencers has millions of survey members who participate in a variety of market research opportunities and influence the future of the biggest brands worldwide!

Payment and Rewards

New Member Bonus

New members to the Toluna Influencers community will automatically have 500 points deposited into their accounts. If you invite new members and they join Toluna, you’ll also be awarded 500 points per person!

Rewards for Surveys

Toluna Influencers offers an extensive rewards catalog.

  • Gift certificates and PayPal payments - Toluna Influencers offers a substantial selection of gift certificates to retailers including Amazon, Starbucks, Walmart, iTunes, Tango, Best Buy, Target, and even Bitcoin! Gift certificate values start at 30,000 points, or $10. PayPal payments start at 95,000 points ($30). These amounts are stated for Toluna USA, and may vary slightly by region.
  • Sweepstakes - Toluna Influencers offers monthly draws for thousands of dollars in cash and items such as electronics whose entries can be redeemed for a relatively small number of points. The Toluna Millionaire Sweepstakes offers a daily draw for 1,000,000 to active Toluna Influencers members. You can earn entry by participating in surveys or by purchasing entry via the reward center for 500 points. Note that sweepstakes draws are not available in all regions.
Visit Toluna's website 

Survey Taking Experience

Additional Ways to Earn Points

Besides participating in online surveys, members of Toluna Influencers can earn additional points by participating in sponsored mini-polls (typically a yes/no question for 15 points), filling out profile surveys (worth 100 points each) and by referring friends (500 points per referral).

Number of Points Per Survey

The number of points will vary per survey and is based on things like the length and complexity of the survey. That said, successful survey completions can award anywhere from 15 - 50,000 points each, and special surveys could offer even more!

Rewards Process

Toluna Influencers states on their website that it can take up to 8 weeks for delivery of rewards after they've been requested. However, many members receive virtual gift cards and PayPal payments within a couple weeks of request. All rewards are redeemed through Toluna Influencers' “Rewards Center” from the community menu on your profile. As stated above, rewards include gift cards to Best Buy, Groupon,, Redbox, PayPal, The Cheesecake Factory and more. When points are awarded, they are valid for 12 months.

Visit the Toluna Influencer's website 

Community Features

Getting Involved with Toluna Influencers

There are a variety of options to browse if you would like to become a part of the Toluna Influencers community.

  • Topics: Answer a variety of exciting questions on interesting and sometimes even humorous topics!
  • Battles: Give your opinions on a battle of products or subjects, i.e. Which do you prefer, a treadmill or elliptical?
  • Thumb It: Provide a "like" or a "thumbs up" on products or subjects that you enjoy, i.e. Would you give a thumbs up to the act of napping?

Download the Toluna Influencers App

Access your profile from anywhere and stay up to date on the hottest research opportunities. The Toluna Influencers app offers features like snapping photos while on the go and easily creating quick polls. Download from Google Play or the App Store.

Eligibility: Residents worldwide 13+

Joining Bonus! Toluna is currently offering a 500 point sign up bonus to new members.
» Click here to claim your bonus!

Toluna Influencers Reviews (487)

5 Star Reviews (90)
4 Star Reviews (65)
3 Star Reviews (34)
2 Star Reviews (60)
1 Star Reviews (238)

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Worst site you can possibly choose.

June 11, 2020 by Matthew from United States

Their surveys DON'T even work since they aren't made correctly. I have tried for 4 hours to answer JUST ONE question that is completely broken. And I made different people to try it too. Their surveys are broke and it takes a year to make 15 dollars. WOULD NOT recommend this website at all. I would spend a year looking for actual good websites to use then this.

Toluna Influencers responded to this review on June 12, 2020

Hello Matthew,

Thank you for posting a review and we’re sorry to hear that you had such a frustrating experience. Our surveys usually work very well and we would like the opportunity to investigate your specific experience further so that we can deliver a better experience next time.

Please could you contact us at with the subject 'Survey Police review - Follow up' and share as many details as possible?

I would be more than happy to personally check your recent survey activity and work with you to resolve any issues as quickly as possible.

Kind regards,
No surveys

April 10, 2020 by Bongani from South Africa

Surveys not available most times. Cannot even complete personal profile. Very time wasting.

Toluna Influencers responded to this review on April 13, 2020

Hi Bongani,

Thank you for taking the time to submit your review.

I am really sorry to hear that you have encountered difficulties in accessing your Toluna account.
I would like to reassure you that and our surveys are working properly and all active members should be able to participate as long as they are accessing the surveys from the country where they registered.

I would like to have a closer look at your account's situation and personally assist you if you would give me your username or submit a ticket at https://za.toluna./com/contactus with the subject "Survey Police - follow-up".

Best wishes,
Points Have USE BY Date

April 9, 2020 by Leisa from Australia

Toluna used to be great - interesting surveys, good payment etc. but now they are Deducting points as they haven't been cashed out ! Seriously? I don't get alot of surveys from them to begin with so it takes a fair bit to earn 30,000pts and at that level you have pitiful choice (3) of gift cards anyway. I find this incredibly unfair as I earnt those points honestly and fairly and they take them away because I haven't earnt enough in a required time to cash them out. Dishonest and Unfair.

Toluna Influencers responded to this review on April 10, 2020

Hi Leisa,

Thank you very much for sharing your review with us and the community. Please accept my sincere apologies that some recent occurrences on ruined your experience and made you feel like we engage in deceitful practices.

Please note that the points expiration policy has been listed on our site since 2010 and is part of our loyalty program used to engage our members and encourage them to be more active on the platform. The points earned do not expire in a short time, but after 16 months from the date they are added to your account. Points always expire towards the end of the month, usually on the 28th, and a notification is visible in your account since the 1st of the month if you have points set to expire. We offer various reward options at different thresholds so that both very active members as well as the ones who are casually active can easily redeem their points.

Our principal objective is to help create a community of not only satisfied, but delighted influencers, so please do not hesitate to reach out to our support team at anytime you have any questions or concerns.

Kind regards,
Waste of Time and effort

January 28, 2020 by Timmy from Singapore

I have been a Toluna Influencer for 1 year. I have completed many surveys and redeemed vouchers in the past. I always gave my most truthful feedback when I did the survey.

Cons of signing up with toluna:
1) Take too long to filter users that does not meet clients' profile. You may spent at least 5-10 minutes to do the surveys before being filtered out. They only give you a lottery ticket where the chances of winning is slim.

2) You can complete 20-40% of the surveys and they will direct you to a page to inform you the surveys have been filled up.

3) Recently, Toluna sent emails to users to inform them that their accounts have been suspended as they deemed it as suspicious.

Most users spent time and effort to complete each survey which may take 30 minutes to complete. We gave our most honest feedback and toluna accused us of giving lousy/false feedback without providing any reasons.

I wrote in to clarify which surveys Toluna felt was not satisfactory. However, they did not reply.

It is unfair to permanently banned users without giving them a good explanation. In my opinion, Toluna should allow users to redeem their outstanding rewards before banning them.

I urge other users to think twice before signing up as you can be denied to redeem rewards as you can be banned out of the blue.

Toluna Influencers responded to this review on January 31, 2020

Hello Timmy,

Thank you for taking the time to share your detailed review with us and the community, it is much appreciated!

Our influencers’ satisfaction is a top priority for us and we are committed to providing them with the best and most rewarding experience on our global community. At the same time, we are also dedicated to providing high quality data to our clients, as they rely on consumers’ truthful feedback to make important business decisions. To ensure this high level of quality (and in agreement with our terms and conditions) we conduct ongoing quality checks of our members across the globe that have been flagged as having the potential to jeopardize the quality, legitimacy and the security of our panel.

As you mention you have not been contacted back regarding your inquiry, I would like to personally investigate and follow-up on your case so that I can provide an explanation as soon as possible. Would you mind sharing your username with me, so I check where the delay is coming from and why this was not sorted earlier?
You can also choose to send me an email at with the following as subject: 'Survey Police review - follow-up'

Awaiting your response,
low pay

January 10, 2020 by Curtis from United States

Pays such a little amount for each survey, same as a lot of other sites.

Toluna Influencers responded to this review on January 14, 2020

Hi Curtis,

Thank you so much for taking the time to share your thoughts with us and the community!

Here on Toluna, we offer many survey opportunities every day! Survey incentives are set based on theme, complexity of the study, length of interview, etc and they can vary between 15 and 15.000 points usually, sometimes even higher.

To increase your chances of receiving better targeted surveys with the highest chances to qualify, we recommend you always keep your profile surveys up to date. By doing this you will also earn 100 points for each profile completed.

The more active you are on, the more points you will earn, so don’t hesitate to check out the daily available opportunities on, we have plenty!

For example, a quick and easy way to earn bonus points is also through our sponsored polls that you can find under the Community section -! Did you know that in addition to participating in surveys and polls, you can earn points on Toluna by playing games, creating quality content or participating in contests launched by Toluna Team? Check out all the available options on and make sure to follow our official account - TolunaTeam!

We also have a Toluna magazine, where you can find interesting news, fun facts and updates from the community - you can check it out at!

Whenever you have a question or you need assistance with anything, please do not hesitate to reach out to our Support Team directly by submitting a ticket at and our team will be very happy to assist you.

We look forward to seeing you on!

Best wishes,
Toluna Team