Toluna Influencers Reviews and Features

Toluna Influencers website screenshot

Toluna Influencers

21 River Road, Wilton, Connecticut  06897 US
Tel: 1 (972) 732 7323   Contact:
Operated by: Toluna Group

Quick Overview:
Rewards Offered: Cash paid via PayPal Amazon gift cards Best Buy gift cards iTunes gift cards Starbucks gift cards Target gift cards Walmart gift cards Movie vouchers Reward Link Restaurant gift cards Retail e-vouchers Sweepstakes entries
Member Opportunities: Online surveys Mobile surveys Mobile app Daily surveys Video surveys Diary surveys Teen surveys Refer-a-friend program
Redeeming Rewards: Minimum of 30,000 ($10) worth of points required in account in order to request rewards.
Similar Panels: Opinion Outpost, Branded Surveys, Opini

Toluna Influencers is a worldwide survey community which is owned and operated by market research powerhouse, Toluna Group. Toluna Influencers has millions of survey members who participate in a variety of market research opportunities and influence the future of the biggest brands worldwide!

Payment and Rewards

New Member Bonus

New members to the Toluna Influencers community will automatically have 500 points deposited into their accounts. If you invite new members and they join Toluna, you’ll also be awarded 500 points per person!

Rewards for Surveys

Toluna Influencers offers an extensive rewards catalog.

  • Gift certificates and PayPal payments - Toluna Influencers offers a substantial selection of gift certificates to retailers including Amazon, Starbucks, Walmart, iTunes, Tango, Best Buy, Target, and even Bitcoin! Gift certificate values start at 30,000 points, or $10. PayPal payments start at 95,000 points ($30). These amounts are stated for Toluna USA, and may vary slightly by region.
  • Sweepstakes - Toluna Influencers offers monthly draws for thousands of dollars in cash and items such as electronics whose entries can be redeemed for a relatively small number of points. The Toluna Millionaire Sweepstakes offers a daily draw for 1,000,000 to active Toluna Influencers members. You can earn entry by participating in surveys or by purchasing entry via the reward center for 500 points. Note that sweepstakes draws are not available in all regions.
Visit Toluna's website

Survey Taking Experience

Additional Ways to Earn Points

Besides participating in online surveys, members of Toluna Influencers can earn additional points by participating in sponsored mini-polls (typically a yes/no question for 15 points), filling out profile surveys (worth 100 points each) and by referring friends (500 points per referral).

Number of Points Per Survey

The number of points will vary per survey and is based on things like the length and complexity of the survey. That said, successful survey completions can award anywhere from 15 - 50,000 points each, and special surveys could offer even more!

Rewards Process

Toluna Influencers states on their website that it can take up to 8 weeks for delivery of rewards after they've been requested. However, many members receive virtual gift cards and PayPal payments within a couple weeks of request. All rewards are redeemed through Toluna Influencers' “Rewards Center” from the community menu on your profile. As stated above, rewards include gift cards to Best Buy, Groupon,, Redbox, PayPal, The Cheesecake Factory and more. When points are awarded, they are valid for 12 months.

Visit Toluna's website

Community Features

Getting Involved with Toluna Influencers

There are a variety of options to browse if you would like to become a part of the Toluna Influencers community.

  • Topics: Answer a variety of exciting questions on interesting and sometimes even humorous topics!
  • Battles: Give your opinions on a battle of products or subjects, i.e. Which do you prefer, a treadmill or elliptical?
  • Thumb It: Provide a "like" or a "thumbs up" on products or subjects that you enjoy, i.e. Would you give a thumbs up to the act of napping?

Download the Toluna Influencers App

Access your profile from anywhere and stay up to date on the hottest research opportunities. The Toluna Influencers app offers features like snapping photos while on the go and easily creating quick polls. Download from Google Play or the App Store.

Eligibility: Residents worldwide 13+

Toluna Influencers Reviews (465)

5 Star Reviews (83)
4 Star Reviews (59)
3 Star Reviews (30)
2 Star Reviews (60)
1 Star Reviews (233)

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No Surveys

January 7, 2020 by Gershom from South Africa

They seem to ran out of surveys. They should at least show total list of the surveys per day available and done.

Toluna Influencers responded to this review on January 8, 2020

Hello Gershom,

Thank you for leaving this review. We are sorry to hear that your experience with Toluna has been underwhelming.

We want to let you know that the number of available surveys may vary from day to day, depending on our clients' needs. Hence, there may be days with many opportunities to provide your feedback, but also days with fewer available surveys.

There are multiple ways to access the available surveys:
- directly from your account by hovering the mouse over “Surveys” menu in the header and then clicking on Survey Center or by clicking the “Start Survey” button right next to your profile;
- from the Sponsored Content area where you can vote on sponsored polls or start a survey;
- notifications in the top right of the page also indicate when new surveys you can qualify for are available;
- from the survey invitations you receive via e-mail.

If you feel our response does not apply to you, I would like to follow up on this personally and provide an explanation as soon as possible. Would you mind sharing your username with me or send me an email at with the following as subject: SurveyPolice review - follow-up?

Best wishes,
Easy to rack up point!

December 21, 2019 by Deborah from United States

I have been a member since July 2019 and so far I have found it easy to get points and enjoy getting to share feedback. I am waiting on my first $25 giftcard!

Toluna Influencers responded to this review on December 24, 2019

Hello Deborah,

Thank you for taking the time to leave this amazing review.

We are very happy to hear that you have enjoyed your activity in our community, and hope that you will continue to do so. Hearing what positive experiences our members have enables us to continuously improve our services.

Thank you for being an amazing member of our community.

Best regards,

December 9, 2019 by donna from United States

love the surveys and extra chances you get to qualify for different surveys. Love the vote section where you can earn extra points, payouts consistent.

Toluna Influencers responded to this review on December 10, 2019

Hello Donna,

Your amazing review is very much appreciated! We are delighted to hear that you are enjoying all the different ways in which you can earn points on our site!

You can find us at anytime you have a question or feedback to share!
Thank you for being a loyal Toluna Influencer!

Warm regards,
Toluna Team
waste of time

December 9, 2019 by Don from United States

I joined this panel after reading the reviews on survey police. As far as the frequency of surveys, they do a good job. I also qualified and completed a fair number of surveys. However, no matter how many points I earned, I never got close enough to earn a PayPal reward. My points were regularly deducted with the excuse they had expired. Also, no notice was given my points were about to expire. In order to even get a PayPal reward, you have to amass 90000 points! Don't bother. You'll never get even close without losing your points.

Toluna Influencers responded to this review on December 10, 2019

Hello Don,

Thank you so much for sharing your complex review with us and the community! We are sorry that your experience with Toluna so far has been a mixed bag, and your feedback is highly appreciated! We would love the opportunity to provide a service that is up to the standard you expect if you gave us another chance.

The points expiration policy is part of our loyalty program and its sole purpose is to make sure that our most active and engaged users are most rewarded. Points only expire after 12 months from the date they are earned, and on average, active users can redeem multiple rewards in that time. To make sure you can use your points in time, we inform you of how many points are about to expire via a black banner in ‘Your Points’ section. You have 28 days after the appearance of this banner to use the expiring points.

Besides our PayPal option, there are various other rewards available at different thresholds so that both very active members as well as the ones who are casually active can easily request a reward. You can check out all the available options at

If you have any questions or other suggestions you would like to share, please don’t hesitate to reach us at!

Warm regards,
Toluna Team
Lots of Ways to Earn Points

December 6, 2019 by Lynda from United States

I’ve been a Toluna member for a long time. In addition to interesting surveys, they offer a variety of activities (polls, games, topics) to earn more points and rewards. They offer a variety of rewards from gift cards to Pay Pal. And they do pay.

Toluna Influencers responded to this review on December 9, 2019

Hello Lynda,

Thank you for taking the time to share your wonderful review!

Our members satisfaction is of utmost importance, and hearing these nice words from a loyal and engaged member such as yourself motivates us even further to strive to provide the best in class services.

We are thrilled to hear that you enjoy all our site's features and would like to assure you that we will never stop innovating and improving what our platform has to offer.
Did you know that we also have a Toluna magazine, where you can find interesting news, fun facts and updates from the community? Go check it out at!

We are grateful for your loyal membership!

Best regards,
Toluna Team