BzzAgent Reviews and Features

BzzAgent website screenshot


184 Shepards Bush Road, Brook Green London,   W67NL GB
Tel: 1-877-BZZAGENT   Contact: [email protected]
Operated by: dunnhumby

BzzAgent Quick Overview:
Rewards Offered: Merchandise
Member Opportunities: Online surveys Product testing
Redeeming Rewards: Every campaign offers a stated reward which is rewarded after an assignment completion.
Similar Panels: Opinion Outpost, Branded Surveys, Panel Champ, Pinecone Research

BzzAgent is a media network, operating since 2002, that recruits "BzzAgents" to evaluate products and services and then share their opinions on them with people they know. BzzAgent has over one million member agents around the world, and uses the idea of word of mouth communication to generate measurable results for marketers.

Influence the Biggest Brands

BzzAgent has an impressive client list which includes: L’Oréal, Nestle, Proctor & Gamble and Purina. You may be invited to test products from international companies and have a major influence on the brand!

Test Merchandise

Members must receive an invitation to a campaign in order to participate. Assignments usually involve testing merchandise and coupons/rebate offers for free samples and then writing/sharing their thoughts on the brand online and on social media.

Being Assigned an “Activity”

If you are asked to test a product, in many cases you will be assigned any or all of the following activities:

  • Posting to social media about the product (Facebook, Twitter or Instagram)
  • Writing a review about the product you have been instructed to use
  • Uploading photos and videos about a given product

Communication Directors (Comm Devs) then rate and respond to the activities you submit based on guidelines, and you are awarded points based on the quality of the “buzz”.

Online Surveys

In addition to testing products, BzzAgent invites its members to participate in quick online survey opportunities for extra points and rewards. These also help the organization it you with the right products that you’ll be excited to try.

Collect Points and Free Products

Receive MyPoints and sometimes free products in exchange for your BzzAgent participation. Feel good about sharing your opinion to the world and gaining something in return.

Build your BzzScore

Each member accumulates a BzzScore on a yearly basis. It ranges from zero to 10 and takes into account all of the activities you participate in. Depending your level of participation, your BzzScore may go up and down throughout the year. The following are ways to keep your BzzScore high:

  • Putting detail and attention into your assigned activities
  • Staying up to date on all the latest survey opportunities
  • Being an influencer by involving your fellow friends in your BzzActivites
  • Connecting your BzzAgent profile to your social media accounts

The better your BzzScore, the more invites you will receive for new campaigns. You can view your BzzScore at any time from your member home page.

Earn Rewards

BzzAgent offers rewards as you participate. Some are unlocked along the way and some contain little surprises to keep you interested and always wanting more. Rewards are rewarded after various milestones or achievements, such as: your 10th Tweet, an exceptional photo, your 25th review, etc.

Explore the BzzAgent website and catch up on the hottest trends in the “Latest Buzz” section. See what fellow users are saying about a variety of exciting products. Connect even further by following the BzzAgent Facebook, Instagram and Twitter pages!

Eligibility: Residents of the USA, UK, Canada, Brazil, France and Germany.

BzzAgent Reviews (147)

5 Star Reviews (80)
4 Star Reviews (17)
3 Star Reviews (10)
2 Star Reviews (11)
1 Star Reviews (29)

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Fun site

May 8, 2020 by Judi from United States

This is a really fun site for getting great samples! I've gotten several product samples that were full sized! It's fun to take their surveys!

A Waste of Time

March 17, 2020 by Kris from United States

I took many surveys from them and the only thing I received was a magnet.

Legitimate & fun!

February 24, 2020 by Kimberly from United States

Bzzagent is absolutely legitimate! I have received several products to rate & review. Love it.

BzzAgent bzzzing

December 4, 2019 by Cheryl from United States

BzzAgent is a great site for trying new products, getting the 411 (in the know) about all kinds of new products. You have to complete your survey profile so that they will know how to match you and then you just keep an eye on your emails for great products to try, and not just to try for yourself, but to share! Sharing is caring! Thanks BzzAgent, I'm a proud member for a long time.

What a Revamped Disappointment

August 17, 2019 by Megan from United States

I was with them for a good while before there new design and I had gotten quite a few product tests. I completed all my tasks and had a high buzz score and then they did whatever they did... I haven't gotten an invite one, I never hear from them and the only products I have applied for are ones I see on my freebies sites and I get denied for every one of them. Then if you say something to them about it then they act like they are shocked to hear this but I read thru comments and more people are displeased with this new format then the few that like it. It makes me mad because all the hard work I did previously to keep my account in high standing was for nothing. That shows me they could care less about loyalty and long term members. That tells me all I want to know about it. As of today I am still a member, I'm kind of curious to see if I'll get an invite to any product tests. I think they ruined a great testing platform and I wouldn't recommend them to anyone.