BzzAgent is a media network, operating since 2002, that recruits "BzzAgents" to evaluate products and services and then share their opinions on them with people they know. BzzAgent has over one million member agents around the world, and uses the idea of word of mouth communication to generate measurable results for marketers.
Influence the Biggest Brands
BzzAgent has an impressive client list which includes: L’Oréal, Nestle, Proctor & Gamble and Purina. You may be invited to test products from international companies and have a major influence on the brand!
Members must receive an invitation to a campaign in order to participate. Assignments usually involve testing merchandise and coupons/rebate offers for free samples and then writing/sharing their thoughts on the brand online and on social media.
Being Assigned an “Activity”
If you are asked to test a product, in many cases you will be assigned any or all of the following activities:
- Posting to social media about the product (Facebook, Twitter or Instagram)
- Writing a review about the product you have been instructed to use
- Uploading photos and videos about a given product
Communication Directors (Comm Devs) then rate and respond to the activities you submit based on guidelines, and you are awarded points based on the quality of the “buzz”.
In addition to testing products, BzzAgent invites its members to participate in quick online survey opportunities for extra points and rewards. These also help the organization it you with the right products that you’ll be excited to try.
Collect Points and Free Products
Receive MyPoints and sometimes free products in exchange for your BzzAgent participation. Feel good about sharing your opinion to the world and gaining something in return.
Build your BzzScore
Each member accumulates a BzzScore on a yearly basis. It ranges from zero to 10 and takes into account all of the activities you participate in. Depending your level of participation, your BzzScore may go up and down throughout the year. The following are ways to keep your BzzScore high:
- Putting detail and attention into your assigned activities
- Staying up to date on all the latest survey opportunities
- Being an influencer by involving your fellow friends in your BzzActivites
- Connecting your BzzAgent profile to your social media accounts
The better your BzzScore, the more invites you will receive for new campaigns. You can view your BzzScore at any time from your member home page.
BzzAgent offers rewards as you participate. Some are unlocked along the way and some contain little surprises to keep you interested and always wanting more. Rewards are rewarded after various milestones or achievements, such as: your 10th Tweet, an exceptional photo, your 25th review, etc.
Explore the BzzAgent website and catch up on the hottest trends in the “Latest Buzz” section. See what fellow users are saying about a variety of exciting products. Connect even further by following the BzzAgent Facebook, Instagram and Twitter pages!
Eligibility: Residents of the USA, UK, Canada, Brazil, France and Germany.
October 27, 2021 by Joe from United States
7 or 8 years ago I was a stay at home parent and discovered Bzzagent through online research. Over the months I became amazed at the opportunity that was given me to try new products. I was on the Bzzagent panel group that originally tested Tetrapak carton containers. I was sent three months worth of sparkling water. That I hated. I was sent literally hundreds of dollars worth of merchandise and I left detailed and insightful reviews and photos of my exploits. I was a valued Bzzy Bee!
Flash forwarding to 2021... what is the deal with Bzzagent?? Am I missing something? I've applied and reapplied and been accepted... Only to be offered a cologne sample on a mini tester? I leave my review and did all required tasks. And never heard from Bzzagent again.
June 1, 2021 by Stephanie from United States
Ok, I have been getting little samples to try, but I just got the best one yet. Bissell PowerEdge Cordless Vacuum. And it works amazingly. I got the campaign through FreeFly's which I get loads of stuff from.
January 26, 2021 by Tracey from United Kingdom
I had been an "agent" for BzzAgent for a few years.
I was good to start with, giving reviews etc. until I tried a product for them, gave my opinion on their site, and they refused my opinion.
This went on for a few weeks, they would not accept my review - turned out it was because I did not "comment" and use words they wanted me to, basically tell lies about a product.
I don't bother with them anymore - don't trust them either.
Years have now gone by and BzzAgent have not made any further offers of sampling products, nor have they bothered to contact me. This puts doubt in my mind as to whether their reviews are honest and legitimate.
NOTHING WORSE THAN LIES - Beware before you deal with them.
November 22, 2020 by Terri from United States
I actually love Bzzagent. It took me a couple months to receive my first Bzzkit, which it was totally worth the wait. I've received 2 Bzzkits, Conair Boundless Cordless Straightener and 2 Glossytubes. It's been a good 8 months now, which Ive applied but havent qualified.
September 26, 2020 by Suzanne from United States
In the past few years, this program has seriously declined. I’ve been offered a few campaigns only to never hear a word again after acceptance. Before things changed, I had recommended Bzzagent to everyone. It was one of the best. Now I tell others to not waste their time.
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