LEO Reviews and Features

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507 Place d’Armes, Suite 700, Montreal, Quebec  H2Y 2W8 CA
Tel: 1-833-375-3007   Contact: https://www.legeropinion.com/en/contact/
Operated by: Leger Marketing


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$20 minimum account balance required for most reward options. Exceptions are donations to charity, and that 20 Air Miles can be requested for $10.

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Pinecone Research, Tellwut

LEO was formally known as LegerWeb. This change occurred on May 1, 2019.

LEO Surveys (Leger Opinion) is Canada’s largest online surveys community, conducting approximately 500 online studies each year. LEO focuses on Canadian survey takers, but if you live in the USA, you can also take surveys on their platform. Many surveys are also geared towards Francophone Canadians, and are offered in French.

How LEO Surveys Works

leo surveys website

Express Yourself and Get LEO Points

LEO Surveys offers their members the opportunity to earn 'LEO Points' for completing paid surveys. After joining LEO for free, you will be e-mailed invitations to complete surveys, as they become available. If you prefer taking surveys on your phone, you can use the LEO app (available on both Android and iOS) to take surveys, check your account balances and redeem your rewards, straight from your mobile device.

How Much You Can Earn

Cash values of survey completions vary, however Leger Opinion advertises amounts that range between $1-$35. LEO points may be redeemed for cash payments made via PayPal, gift cards, pre-paid Visa cards, Air Miles, and Aeroplan miles. You may request a reward when your account reaches a balance of $20.00.

Payment and Rewards

leo surveys reward options

Reward Details

Rewards come in the form of LEO Points that can be redeemed for cash, Air Miles, Aeroplan Miles, Paypal, Visa prepaid cards, Uber gift cards, as well as for gift cards to Amazon, Walmart, Starbucks, and more.

To collect Air Miles (Canadians-only), you can transfer LEO Points directly into your Air Miles account. Note that LEO points or Air Miles may take 72 hours to appear in your account after you have completed a survey.

Another option is using your points to give back to charitable causes. LEO has partnered with the One Tree Planted and you can donate as little as 18000 LEO points ($18.00) to make a contribution to have 10 trees planted.

Redeeming Rewards

Once you have earned $20 you can choose to cash out via PayPal, e-gift card, or Aeroplan. Alternatively, you can request 20 Air Miles Reward Miles for $10 in earnings.

Visit the LEO surveys website 

Survey Taking Experience

Survey Details

Each survey typically awards $1.00, and because the surveys are quick and easy (most take about 8-10 minutes), your account balance should build up quickly. It can take up to 72 hours for your points to be credited to your account, and longer surveys pay up to $35. Panel members will be sent on average about 1-2 survey invitations a month and most surveys come with a cash incentive in addition to prize draw entries. Note that you will need to complete at least 3 surveys a year to remain an active member.

Complete Surveys Anywhere Using the LEO app

The Leger Opinion team has created compatibility tools that allow members to participate in surveys anywhere at any time! Download the LEO app on your iPhone or Android phone, so you can be notified directly when surveys become available. The website is also tablet and mobile friendly for added convenience! No need to rush to your computer when a survey has become available.

Visit Leo's website 

Community Features

leo surveys contests

Generous Monthly Draws

Each month, LEO offers prize draws that can be won by panel members. Contest entries are accumulated by participating in paid surveys during a specified time period. The available monthly prizes are valued at around $2,500. The draw takes place on the first Tuesday of each month and includes 5 prizes similar to the following: $1000 cash, $500 cash, a $250 gift card, Air Miles, and more.

Fun Member Polls

Check out the interactive portion of the LEO online surveys website, where fun and interesting poll questions can be answered in real time. Members can even send in their own questions, which may appear on the website!

Love, Hate, Rate

LEO also has an option to participate in their Love, Hate, Rate program which allows you to express yourself as a customer of products you interact with, the places you visit, the events you attend and more. Share your experience in complete confidentiality to express your opinions anywhere, anytime. Comments received are used to identify trends and assign ratings to businesses, products, brands, events and services.

Refer Your Friends

For each friend you refer, you earn $1. A referral is considered complete when the referred party finishes their profile and completes one survey.

Is LEO Legit or Scam?

leo surveys legit or scam

Is LEO Surveys Legit?

The LEO surveys panel was founded in 2004 and has awarded over $20,000,000 to survey takers to date. They have over 400,000 members across Canada and the USA. Their surveys and poll results are frequently featured in the media, making it a credible and legitimate source for market research. LEO is definitely not a scam and is a legitimate online survey site.

Eligibility: Focus on Canadian residents, but residents of both the USA and Canada who are 13+ are welcome to join.

LEO Reviews (71)

5 Star Reviews (25) 35.2
4 Star Reviews (13) 18.3
3 Star Reviews (7) 9.9
2 Star Reviews (7) 9.9
1 Star Reviews (18) 25.4

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They stopped paying out and responding to emails/messages

March 22, 2024 by Dave from Canada

I have redeemed a $20 Amazon gift card and it was supposed to come to my email on March 8th. It is now the 19th. I have emailed multiple times, sent messages on facebook and they said that they aren't answering messages there. SO WHAT'S YOUR PROBLEM LEGEROPINION???

I'm not doing any more surveys until you pay me. OKAY?

To anyone signing up, DON'T.


September 11, 2023 by Lor from United States

Takes forever to earn points. Attempted twice to get a code to cash out. No code ever came. Sent a message to tech. which told me it may take longer than usual to get a response.... Perfect.


March 7, 2023 by Ryan from Canada

0 stars for LEO.
I have been doing surveys for a long time. But they are so disappointing now.
They have not deposited 20000 points that I have earned by doing a lengthy focused group survey!
They show the record on the “History” page as if it has been given to fool me. But my total points did not go up by 20000 points and they did not give the points that I earned so far. I keep messaging them, but they are resisting and do not care about the loyal long-term client base- I stopped doing their surveys since this fraud.

They will try their best to avoid giving large amounts of points even if we’ve spent our time and shared the true information. If a company cannot correct the mistakes and do the just, there is no trust left from any aspect!!

Thank you LEO for wasting my time

March 1, 2022 by John from United States

When I redeem points, Support leo says need claim via phone and gift card reward never came to me.

It's funny my first registration at LEO and terms of use didn't need a phone number for verification.

Please don't join at LEO because they don't pay you and they waste your time.

Don't waste your time

October 6, 2021 by PJ from United States

I have been a member for several years. Surveys are only a few a month. I have been saving up my points for quite some time. I tried to get into my account a couple of weeks ago and I was locked out. Sent an email and today finally got a response :
Our system detected in your account information data that calls into question the authenticity of your profile.

Our system is built to avoid the creation of duplicated accounts, accounts outside of Canada or the United States and therefore limit the cases of fraud.

That’s why your account is unfortunately closed for a breach of the rules issued in the user policy and the accumulated rewards will be suspended. Not sure what they are talking about. I do not have multiple accounts. All the time spent was wasted and I got paid nothing.