The Opinion-Central survey panel closed in 2020.
With Opinion-Central, your opinion makes a difference! This is a panel that allows its members to take online surveys which help guide future business decisions. In 2016, Millward Brown Digital acquired Insight Express, the company who originally owned the Opinion Central panel. This panel is invitation-only.
Perks of Being a Member
Being a member of Opinion-Central grants you access to taking online surveys for rewards, seeing the results of survey research, reading interesting facts and gaining knowledge on products and concepts before the general public does! Becoming a member of the Opinion-Central community is also free of charge and takes only a few minutes of your time.
Unfortunately, Opinion-Central is no longer operational. Click the button to discover survey panels that are running and are actively looking for new members!
Survey Invitations and Lengths
Once you are a registered member, you will receive at least one survey to participate in per month. Surveys are short and simple and will never take you more than 15 minutes to complete.
Some surveys on Opinion-Central offer compensation, while others do not. If a survey does not offer compensation, don't forget that you are still making a difference in the future of business! Compensation will be outlined in the email invitation before the survey is begun.
If a survey is compensated, it will come in the form of points. Points can be redeemed for a variety of lifestyle items ranging from electronics such as an iPod or useful household items. Items offered may vary, so check back frequently for new additions!
Security & Safety
Opinion-Central recognizes the importance of the privacy of information gathered from its panel members. They are active members of CASRO and BBB while also being TrustE accredited.
Eligibility: United States residents only, 18+
April 29, 2013 by Karan from United States
After a lengthy time to accumulate points to cash in on merchandise that is not all that great, I finally asked for Tape Measure with Notepad on 10/27/12. Followed up on 2/23/13 asking where it was. No response until 3/1/13. Told tech error and they would send within next couple of weeks. Now its 4/26/13 and never received. DO NOT SIGN UP with this company.
February 12, 2012 by thomas from United States
Oh goody! If I work for 3-4 YEARS, I MIGHT qualify for a wind-up flashlight??!! Who in their right minds would waste their time on this pathetic baloney? Most assuredly, there are much better incentive programs out there!!!
January 14, 2012 by Mark from United States
takes forever to gain enough points and when you do all you get is a bunch of useless junk
February 20, 2011 by Arleen from United States
I had been with this site for several yrs. I received two wind up flashlights and had a lot of points and then suddenly they said that i didn't have any points. When I wrote to them I never received an answer
September 17, 2010 by Edward from United States
I had been on this panel for a couple of years and just recently got my first (and only) payout - a knockoff socket screwdriver set.
The surveys themselves are not so bad. They work well and I did not have the sorts of technical problems I see with other firms here. There's no OTX or Greenfield stuff here; a major plus for the site.
The rewards, however are embarrassing - especially in this day and age where e-rewards & certs are the rule. The Opinion-Central rewards page looks like a list of prizes you'd win at the ring toss booth of your county fair.
I'd paste in the link to the rewards page, but you have to be logged in to see them.
If they ever bring their incentives into the 21st century, I'd consider going back. But for now, I advise against it.
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