Web Perspectives Reviews and Features

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Web Perspectives

6 Research Drive, Shelton, Connecticut  06484 US
Tel: 1 800 599 7938   Contact: https://www.webperspectives.ca/eng/contact
Operated by: Dynata


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1000 points ($10) minimum account balance required to request rewards.

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Web Perspectives is the Canadian focused survey panel, sister site to the American panel, Valued Opinions, which is operated by Dynata. The panel was started back in 2004 and has a member base of over 250,000 people. In 2018, the Web Perspectives website updated their look and feel with fresh colors and graphics, as they became a Dynata-run panel. If were already a member, your account information stayed the same through this transfer.

Payment and Rewards

Participate in Exciting Research

As a member of Web Perspectives, you may be invited to any of the following research opportunities: online surveys, focus groups, diary studies, reviewing advertising campaigns and even testing new products.

Earn Points for Participating

Each time you complete an online survey, you will be rewarded with 100 - 500 points. Surveys vary in length and complexity, but usually take 15 - 20 minutes to complete. Points are deposited automatically into your account once you complete a survey. If you have participated in a dairy study or focus groups, points may take up to 6 weeks to be credited.

Visit Web Perspectives' website 

Redeem Towards Gift Vouchers

Once you collect 1,000 points (valued at $10), you may redeem towards your choice of gift voucher to a variety of top retailers. These include: Amazon.ca, Indigo, HBC, Starbucks, The Source and Cineplex. There is also the option to donate your points toward the Canadian Cancer Society or UNICEF and you'll even receive a tax receipt for your contribution!

Choose Air Miles

If you're a collector of Air Miles Reward Miles, you can choose to receive your reward in the form of Air Miles credited to your account. You will have to provide your Air Miles Collector number in order to receive your miles.

Survey Taking Experience

Web Perspectives offers a unique program which involves its more active members collecting "badges" for their level of participation. There are 5 levels that can be achieved with mini tasks that must be completed. The five levels are listed from lowest to highest.

  • Bronze
  • Silver
  • Gold
  • Platinum
  • Diamond

"Like" Valued Opinions on Facebook

Join over 100,000 other survey panelists on the Valued Opinion Facebook page. This is an umbrella page for a variety of Dynata panel groups, including Web Perspectives. Stay up to date on new studies and important information within the panel community!

Member Badges

Eligibility: Residents of Canada only, 19+. The Web Perspectives website is available in both English and French.

Web Perspectives Reviews (96)

5 Star Reviews (20) 20.8
4 Star Reviews (19) 19.8
3 Star Reviews (10) 10.4
2 Star Reviews (14) 14.6
1 Star Reviews (33) 34.4

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getting worse

September 17, 2010 by disappointed from Canada

I have been with them for about 3 years now and I am about to quit. Their links do not work properly - it happens somehow with those higher paid surveys. They are incapable of giving back the link and only "apologize for inconvenience", but that is where it ends. I am endlessly plagued with sweepstakes type of surveys which a waste of time. And the endless waiting to claim the reward - in 100 point rank usually makes it not worthwhile. I would say go with Pine Cone Research. The payment is always the same - 5$ - and they deliver it immediately.

Putting It In Perspective

September 17, 2010 by Ashley from Canada

I have signed up for just about every survey/opinion panel I can and Web Perspectives is the only one I actually recommend.
I have never been able to get enough surveys to "cash out" on any panel except Web Perspectives, where I just hit $10 after a couple of months. Every other panel either screens me out, or their surveys are few and far between. I started off getting mostly Sweepstakes Only surveys from them, but now that I've "proven myself" I guess, I get more for real rewards.
They seem to send out a lot less "Sweepstakes Only" reward surveys than most other companies, and their rewards are actually reasonable, 1000 points for a $10 gift card or what have you. I have been a member of other panels for longer and have yet to see any reward.

Goodbye Webperspectives

September 17, 2010 by Doug from Canada

As the title of my review says, goodbye webperspectives....hello new and improved website which unfortunately took this company from very good to a waste of time. I'm not interested in 9 of 10 surveys for a "sweepstakes entry". I don't even play the lottery, nor do I think there are any actual prizes.I also highly doubt that the customer service person Jennifer is nothing more than a codename that everyone in customer service uses to apparently give the company a more personal feel as if you are having the attention of one important person. Many company's seem to do this though so.....Anyhow, used to be you could do a few surveys and boom, chapters giftcard. Now it takes more than a few and forever to have the points applied, as in 3 and 4 months. I would suggest picking up pennies on the street as a faster method of making money!


September 17, 2010 by T from Canada

You RARELY receive points for taking their surveys. You'll spend 30 minutes doing a survey only to be told 'sorry you do not qualify' when you've basically answered all of the questions. It seems as if they're getting your answers and telling you that you don't qualify so they don't have to give you points. If you do qualify, your points are 'pending.' I had several hundred points in my 'pending' folder, only to find out that I didn't receive the points. They magically disappeared. I didn't bother e-mailing them to inquire about it as I have already wasted enough of my time doing their surveys with nothing to show for it.

I DO NOT recommend signing up with this survey company unless you want to spend your time out of the goodness of your heart. It's a waste of your time if you're expecting points.

Changed for better of for worse ?

September 17, 2010 by Patricia from Canada

Hello, I thought I would post a review because I see the're hasn't been one in a while.
They recently changed their program with points that still pay via Paypal. It is mostly sweeps surveys. I am disappoited. On the good side they have improved by giving panelists an account log in to check their survey history and are now able to change their e-mail etc... without any problems.
I rarely received one with a points incentive and when I do it is hard to qualify, but they are very generous with the points ! Their surveys are not long though. That is one of the main reasons I stay. I am waiting this one out hoping my luck will improve. In my opinion a points program should not have any sweepstakes surveys. I would love to know what other panelists think of the new points program.