Web Perspectives Reviews and Features

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Web Perspectives

6 Research Drive, Shelton, Connecticut  06484 US
Tel: 1 800 599 7938   Contact: https://www.webperspectives.ca/eng/contact
Operated by: Dynata


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1000 points ($10) minimum account balance required to request rewards.

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Web Perspectives is the Canadian focused survey panel, sister site to the American panel, Valued Opinions, which is operated by Dynata. The panel was started back in 2004 and has a member base of over 250,000 people. In 2018, the Web Perspectives website updated their look and feel with fresh colors and graphics, as they became a Dynata-run panel. If were already a member, your account information stayed the same through this transfer.

Payment and Rewards

Participate in Exciting Research

As a member of Web Perspectives, you may be invited to any of the following research opportunities: online surveys, focus groups, diary studies, reviewing advertising campaigns and even testing new products.

Earn Points for Participating

Each time you complete an online survey, you will be rewarded with 100 - 500 points. Surveys vary in length and complexity, but usually take 15 - 20 minutes to complete. Points are deposited automatically into your account once you complete a survey. If you have participated in a dairy study or focus groups, points may take up to 6 weeks to be credited.

Visit Web Perspectives' website 

Redeem Towards Gift Vouchers

Once you collect 1,000 points (valued at $10), you may redeem towards your choice of gift voucher to a variety of top retailers. These include: Amazon.ca, Indigo, HBC, Starbucks, The Source and Cineplex. There is also the option to donate your points toward the Canadian Cancer Society or UNICEF and you'll even receive a tax receipt for your contribution!

Choose Air Miles

If you're a collector of Air Miles Reward Miles, you can choose to receive your reward in the form of Air Miles credited to your account. You will have to provide your Air Miles Collector number in order to receive your miles.

Survey Taking Experience

Web Perspectives offers a unique program which involves its more active members collecting "badges" for their level of participation. There are 5 levels that can be achieved with mini tasks that must be completed. The five levels are listed from lowest to highest.

  • Bronze
  • Silver
  • Gold
  • Platinum
  • Diamond

"Like" Valued Opinions on Facebook

Join over 100,000 other survey panelists on the Valued Opinion Facebook page. This is an umbrella page for a variety of Dynata panel groups, including Web Perspectives. Stay up to date on new studies and important information within the panel community!

Member Badges

Eligibility: Residents of Canada only, 19+. The Web Perspectives website is available in both English and French.

Web Perspectives Reviews (96)

5 Star Reviews (20) 20.8
4 Star Reviews (19) 19.8
3 Star Reviews (10) 10.4
2 Star Reviews (14) 14.6
1 Star Reviews (33) 34.4

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One of the better survey sites

March 28, 2024 by Tracey from Canada

I have been using this site for over 10 yrs and some days I get 3 or 4 surveys. The points you receive is fair and redeeming your points is very quick. By the time I have signed out of the site, the gift cards are in my inbox. Highly recommend.

Changed rules/won't pay out

January 23, 2024 by Jenny from Canada

Asked for photo ID/didn't pay rewards
I followed the rules when I signed up and spent hours doing surveys. Often it would take a long time doing qualification surveys that didn't even count towards the points before finding one that worked, but I had earned $40 worth of either Amazon gift card or Visa gift card and was working towards a $50 card instead of cashing it in yet. When I recently tried to sign on, I had a message that my account was frozen unless I submitted a picture of my drivers license and of myself. There was no requirement to put my photo id on the internet when I signed up or I wouldn't have done any of it. They will not give me the rewards that I spent hours to earn. They have taken the benefit of those surveys for nothing. It is not safe to send pictures of photo id onto the internet. I tried to resolve it with the company and they have just decided to suspend my account and the balance. Don't waste your time on this company.


December 4, 2023 by KELLY from Canada

Recently this site no longer gives my reward e card--
Before I can I have to verify who I am by submitting my drivers license or passport--IDCARD

I use to give it a 5 after I was asked when they sent me a reward--

I too have been a member for a while on web perspectives Being Christmas I thought I would take a Boo and maybe cash in on some Tim Horton cards until I found out I had to upload my ID card and then a selfie at any rate I was a fool and I did take the picture and the selfie and then when it came time to confirm they put an X on pic of ID --get a check mark if the picture is right too much light or two dark get an X

Shame on Web Perspectives

October 23, 2023 by Rob from Canada

After more than 15 years as a panelist, Web Perspectives is on the decline especially now that they have partnered with a company called Veriff, which they now require you to upload a current and valid Drivers License and will not pay you unless you comply.
Looks like the end is near for Web Perspectives. Up until very recently, I have had virtually no issues with this company. I always received my rewards without any hassles. But all of a sudden, this time when I wanted to collect my reward, they want me to upload my drivers license ID or some other form of Gov. ID. What??? So they have partnered with an outfit called Veriff.
This company will keep your photo ID on file and who knows what else will happen with it. I'll get an email one day saying that there has been a breach and we all know how that story goes. If I would have received a notification within a reasonable amount of time telling me about this HUGE change in collecting the rewards that I worked hard for, maybe I would feel a little less like being taken advantage of. At this point they will not issue MY Gift card unless I comply.
They seriously think that for 20 bucks I will just send in my PHOTO ID. Here is a response from them to me regarding this issue.

"Thank you for contacting Member Support.
Keeping your account information safe and secure is extremely important to us, which is why we’ve partnered with Veriff, a global verification system. During the redemption process, you may be asked to confirm your identity through Veriff by uploading a valid government issued ID and a photo of yourself. Once your account is verified, you can finish the redemption process and will no longer have to go through Veriff again on your next redemptions.
We appreciate your cooperation. Stay safe and have a great day!"

You can't just think that you can take advantage of people without at the very least, notifying them of upcoming changes.
I'm pretty sure that unless they change this policy, Web Perspectives will be a brand of the past.

Here is an update. I am not entirely sure why, but Web Perspectives reached out to me and told me that they have manually verified my account. So I upped my star rating from 1 to a 3. Before these issues, they were easily a 4 star but now I must hold the line at 3 because of the distress they caused me over this nonsense. But at least they did reach out and that is definitely a plus.

Required to upload ID

July 30, 2023 by Amy from Canada

They now require you upload your ID in order to cashout. They also STORE it. As a victim of fraud I can tell you this is not a good idea. People can steal your information and identity.