VIP Voice Reviews and Features

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VIP Voice

900 W Shore Rd, Port Washington, New York  11050 US
Tel: 1.866.444.1411   Contact:
Operated by: NPD Group


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Redeem points by participating in SweepLand. No minimum account balance required.

VIP Voice closed on August 15, 2020. Members can use their VIP Points through September 15, 2020.

VIP Voice is an online research community that's part of The NPD Group. The NPD Group, founded in 1967, provides market information and advisory services to help companies make better business decisions. They conduct more than 12 million surveys a year on topics such as electronics, mobile, sports, toys, apparel, accessories, beauty and more.

Payment and Rewards

The More You Participate, the More Points You Get

VIP Voice offers a tiered rewards program that spans 5 different levels. The more surveys you complete, the higher you move up in levels, and the more points you will earn. In addition, your reward level determines the prizes you are able to try to win through SweepLand.

For each survey you complete, you will earn points. The number of points you receive will depend on your current reward level as well as whether or not you qualify to complete a survey.

Try Your Luck in Sweepland

SweepLand is a sweepstakes program where your points can be entered into sweepstakes for a variety of different prizes. Winners are chosen at random. Each point you use in the sweepstakes is considered an entry, so the more points you put into the draw, the better your chances of winning a prize. Prizes have high values and are for things like HDTV's, $5000 cash, trips to tropical destinations, etc.

Bidland Discontinued in 2020

BidLand was an auction-style program where you could use your points to bid on various items. The highest bidder at the end of the auction would win the prize and had their points deducted from their account. If you did not win the prize, your points were returned to your account. VIP Voice e-mailed their membership base in May 2020 to inform them that, 'due to the challenging economic climate caused by the COVID-19 pandemic...[they were] terminating the BidLand Program and auction site, effective May 12, 2020'. To counteract this, they also stated that they would increase the amount of prizes available on SweepLand.

Survey Taking Experience

Survey Point Values

Each VIP Voice point is worth one sweepstakes entry or one auction bid. You can use as many or as little points as you'd like to enter the SweepLand sweepstakes.

VIP Participation Points

If you successfully complete a survey, you will earn VIP Participation Points. Level 1 members will earn 25 points for completing a survey while level 5 members earn 200 points.

VIP Qualification Points

If you attempt to complete a survey but do not qualify, you will earn VIP Qualification Points. Level 1 members will earn 50 points for being disqualified, while level 5 members earn 550!

Community Features

Exclusive Discounts and Special Offers

US members of VIP Voice have access to exclusive discounts and special offers from a variety of different businesses. These exclusive member discounts do not require any points to use.

Special Opportunities and Contests

On occasion, VIP Voice offers special contests and sweepstakes opportunities to their members. One such opportunity is Pigskin Pick-em where you can win cash prizes every week during the football season!

Eligibility: USA 13+ and Canada 18+

VIP Voice was formally known as NPD Online Research.

VIP Voice Reviews (91)

5 Star Reviews (12) 13.2
4 Star Reviews (8) 8.8
3 Star Reviews (9) 9.9
2 Star Reviews (16) 17.6
1 Star Reviews (46) 50.5

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WASTE of time!

March 15, 2018 by Leisa from United States

I should have done better research before signing up. As far as I can tell, I did enough surveys to get 37050 points attention-ALL I could do was bid on auctions or enter sweepstakes. I don't even know how they have participants but I'm out!


February 13, 2018 by STEPHEN from United States

I would spend time doing these stupid surveys just for points that go toward sweepstakes that you never win. I decided to try to bid on some items. After numerous bid attempts, I finally got a $25 restaurant gift card. To my horror, I look at the fine print and under the list of very limited restaurants that I can use this at, I have to order at least $50 worth of food and drink to able to use the $25 gift card!!! What a freaking rip off!!!

May 2017 update: I did use my points for some Amazon gift cards, so I did receive a legitimate reward for my time. So I'm raising my rating from 1 star to 2 stars.

OK - if you like sweeps with little chance of winning

December 11, 2017 by Jeff from United States

This site has been just OK for as long as I have been using it (12+ years). They give you surveys to do several times a week for which you earn points. The points are for you to enter into either their sweepstakes or to bid with in their auctions. There are also various games such as Scratch-off , Matching , Trivia , and Pigskin Pickem where you can also garner points.

There are a couple of problems with the site. First , they only seem to have a handful of surveys that they have users do , which can get a bit boring. One oddity with the surveys is the points awarded. For example , for one on what you spent and where in the past 7 days , I have received 200 points when I spent very little or when I have spent plenty. Likewise , for the same survey , I have gotten 550 points for those same 2 scenarios. Odd!

Second , the chances of winning anything in the sweeps is astronomical given the number of participants. Lately though , in the past 2 years , earning points has gotten better and as long as you enter the sweeps as often as possible , you can win. In the past 2 years or so , I have won 3 magazine subs and a $75 waffle iron.

Their customer service is done through a Help Desk where you fill out a ticket. Response time is quite good and you often get a response within 24 hours or less. They do resolve issues.

Overall , the site is OK , just don't go there with winning expectations.


September 29, 2017 by Elizabeth from United States

They ask too much and never give back....still waiting to bid on an "auction" I really could use........

Fun for What It Is

September 24, 2017 by Stacey from United States

VIP Voice is different than most survey sites because it has a lot of different options for payout, most of which don't involve a good payout at all. My first choice in surveys for PayPal cash are OneOpinion, because they pay fairly well and I haven't had many problems cashing out with them quickly.

I do VIP Voice to burn time if I am bored or watching tv. I like that they have fun quizzes, and while I haven't won a ton of anything in their auctions, I think they can be fun if you have time to spare and like bidding in their auctions. I don't save up my points as others do (I generally spend them in auctions or in sweepstakes), but if you saved points over many years you might have a chance to win a vacation.

So far I've had several well-paying surveys ($50 gift certificates) through VIP Voice, so even if you don't win the auctions/sweepstakes, the surveys themselves might pay off. Right now I am doing another food diary study, and that will pay $25 in cash. Since November, I've won a $25 gift certificate from a survey and a $5 gift certificate through bidding. Not great, but it's a fun website if you have some time to spare.